The innovative fitness programming ideas keep coming with new concepts that incorporate aerial fitness, electrical muscle stimulation, aquatic Barre, and more.
Finding and keeping personal trainers isn’t easy. Newtown Athletic Club’s Kate Golden shares insightful tips on how to set up new trainers for success.
The franchising sector is expected to maintain its 5.2% growth trajectory through 2023. Here’s what to consider before taking the plunge.
Happy and engaged employees can reap benefits for your club in many ways. Here’s how to build a foundation for staffers’ success.
Today, health club flooring meets aesthetic, performance, and protective demands.
Health clubs are introducing post-exercise programs, equipment, and spaces to protect members and improve performance.
Equipment manufacturers are riding the strength-training wave with new multi-stations, plate-loaded machines, and functional frames.
Not only are more consumers using health clubs—they’re starting to visit a number of clubs to achieve their goals, according to the IHRSA Health Club Consumer Report.
Investments in the community and the political arena pay dividends, writes IHRSA Assistant Vice President of Government Relations Jeff Perkins.
From geo-targeting to custom audiences, social media, CRM, and other digital tools have enhanced the membership sales process in endless ways.