Crazy About Rowing: Is Your Health Club Ready?
The next revolution in group training is upon us as new rowing boutiques proliferate along with demand.
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What Your Gym Needs to Know About Physician Referral Programs
An increasing number of studies are pointing out the benefits of physician referrals for exercise. Here's the evidence your club can use to benefit from such programs.
Bikes Step Up the Pace as Must-have Fitness Equipment
Greater variety and new features increase the appeal of upright and recumbent cycles.
How Chatbots Can Boost Your Fitness Business
The technology is an increasingly popular communication tool for companies and consumers alike. But is it right for your health club?
Congressman to Fitness Industry: Your Voice is Important
It’s vital health clubs build a relationship with their representatives and senators, but don’t just take our word for it. Congressman Ron Kind agrees and he’s been sponsoring the PHIT Act for 10 years.
HIIT Shifts into Overdrive in a Changing Fitness Landscape
Already a leading trend, HIIT is now inspiring more programs and attracting more attention from health club members and non-members alike.
New Fitness Accessories Energize the Group X Toolkit
These novel training tools from IHRSA suppliers are keeping health club members interested and engaged.
East Bank Club Stays Ahead by Embracing On-demand Workouts
The Chicago-based health club is beating virtual fitness class providers at their own game by creating their own streaming content—all tailored to their brand.
These Apps Help Health Club Operators Run Their Business
Six top health club industry professionals share their favorite business apps for marketing, management, and everything in between.
In the World of Fitness Franchises, the Mini-mogul Rises
These three franchise leaders spotlight how ownership of small chains of fitness franchises is quickly becoming the new normal.