Revelations & Reflections on the Industry’s Road to Revival
There are “some emerging global themes that have risen to prominence and should be given significant attention by our industry,” writes interim President and CEO Brent Darden.
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'CBI' Goes Behind the Scenes at Top Fitness Industry Companies
A glimpse behind the curtain at ABC Solutions, BeaverFit, HydroMassage, Life Fitness, SportsArt, and Technogym, and how they get the job done servicing the global health club industry.
Gyms Gain Strength in Medical Voices
Medical and health experts nationwide agree that health clubs and gyms are crucial to overall health and safe to visit amid a pandemic when proper safety guidelines are in place.
Health Club Retention & Engagement in the New Economy
“Each quality interaction increases the likelihood of usage, return, and retention—especially early on,” advises Sheldon McBee, personal training director at Universal Fitness in Lancaster, PA.
‘CBI’ Spotlights 3 Key Fitness Industry Suppliers
This month, three industry suppliers—Glory Star, Les Mills, and Precor—give insights into what they’re working on and highlight new innovations.
New WHO Guidelines Emphasize Vital Role of Physical Activity
The World Health Organization’s revamped standards can help guide fitness facilities and health clubs that play a key role in promoting physical activity, providing a safe space with knowledgeable staff, and supportive programming.
Industry’s Road to Revival: Season & Reason for Optimism
“There is a wealth of resources to support the reasons for optimism” in the fitness industry, writes interim President and CEO Brent Darden.
What Your Gym Needs to Know About Physician Referral Programs
An increasing number of studies are pointing out the benefits of physician referrals for exercise. During the COVID-19 pandemic, some clubs who could prove they were offering health services were allowed to remain open, even as others closed. Here's the evidence your club can use to continue to build relationships with the medical community.
How Does Exercise Fit Into an Age- & Gender-neutral Army
Army Major General Lonnie G. Hibbard discusses your club and military readiness.
Cancer Expert: Working with the Fitness Industry the 'Holy Grail’
Cancer research experts have a vision for the future where cancer treatments include tailored exercise prescriptions.