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Technology Trends Impacting the Fitness Industry Post-COVID

Technology’s impact on the fitness industry is far from over. Stay ahead of the curve and learn what drives technology trends and which to adopt into the future.

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Orourke Bryan Board

Bryan O'Rourke

CEO

Vedere Ventures, Fitness24Seven Thailand

Technology has had a massive impact on many industries—including ours. As we near a post-COVID era after a year of hyper-accelerated technology dispersion, it’s time to learn which key trends your fitness facility will need to watch out for and take into the future. In this webinar, host Bryan O’Rourke will give insights into recent trends that will put owners and professionals ahead of the curve.

“In crisis there is always opportunity. For those who embrace the acceleration brought on by technological change, the opportunities will be the greatest.”

Bryan O'Rourke

Learning Objectives

  • Discuss the main underlying technology drivers and where they are heading.
  • Review fitness facility business models and user experiences now and into the future
  • Discover the four foundations required for brands to execute into the future
  • Gain insight on what to expect ahead for the fitness industry as a result of technology

Presenter Profile

Bryan O'Rourke is one of the leading global experts on technology, consumer, and fitness trends. As a contributor to six books on these subjects, he serves not only on the IHRSA board but also as CEO of the Fitness Industry Technology Council. His Vedere Venture firm has investments in 14 companies including the Fitness24Seven Thailand club chain, VertiMax, Motosumo, Moon Mission Media, Ecofit Networks, and others. In addition to advising global brands for the past 30 years, O’Rourke has overseen 40 M&A transactions in health and fitness and other industries. Follow him @bryankorourke on most social networks.