During these unprecedented times, the fitness industry is innovating on the fly. With doors closed during the COVID-19 pandemic, personal trainers and health clubs are hard at work providing their members with engaging streaming content, both recorded and live, to provide exercise instruction to people who need to remain physically active for their mental and physical health.
The good news during these anxious times is that the industry has rallied. As reported by IHRSA, in the last few weeks health clubs and industry suppliers have united to help each other through the crisis. And IHRSA will continue providing up-to-date information and resources as the situation changes. Through its coronavirus hub, IHRSA offers articles, webinars, videos, and a forum to help guide industry professionals during the ordeal. IHRSA also provides other resources, including options for virtual and home workouts.
Streaming fitness programming with live instructors fills a void that people sorely need. It’s more than providing exercise instruction. Any human connection is valuable to people now, and trainers and class instructors are like old friends who come to visit to keep their members positive and healthy.
But what a lot of clubs have learned is that delivering high-quality streaming is harder than it looks from a production standpoint. As with health clubs in the best of times, instructors and club managers aren’t experts in video and sound production.