Despite COVID-related challenges, recent data indicates that the overall U.S. fitness industry participation rates reached 21.8%, the highest in its history.
In the wake of the pandemic, consumers may be expecting you to offer a virtual product. Learn how to create a high-quality virtual offering to support your physical space and grow your business.
In 2021, the IHRSA Foundation focused on projects addressing mental health and well-being in fitness centers and expanding access to physical activity. This annual report highlights 2021 activities and discusses future IHRSA Foundation initiatives.
Selling more memberships is key to expanding your business. These 18 tips will help you develop a top-notch sales process.
Medical fitness programs can be a great way to help your community and bring in new members. Review these best practice guidelines to help ensure your programs are successful.
Produced in collaboration by IHRSA, the Global Health & Fitness Alliance, and Ken Research, the Assessment for Direct and Indirect Impact of Health and Fitness Clubs to MENA Economy - Outlook to 2025 report highlights considerable growth and demand for fitness in the region.
Food and beverage service can be an important profit center for your health club, gym, or studio as well as a way to extend the member experience at your facility. Be sure to follow these best practices!
Your employees can mean the difference between a successful and a failing fitness business. Ensure you are following these best practices for hiring, training, and developing your staff.
Learning what your members think about your club or studio—and making positive changes based on their feedback—can help you improve the customer experience and increase satisfaction rates.
The Global Health & Fitness Alliance Advisory Council elected new leadership to serve as Chair and Vice Chair.