HALMSTAD, SWEDEN, AUSTIN, TX, SHROPSHIRE, ENGLAND, & RENO, NV—March 21, 2022—Eleiko, the experts in precision crafted strength equipment, have partnered with BeaverFit, the leading global manufacturer of outdoor fitness and military human performance solutions, to bring enhanced outdoor training capabilities to new and existing customers. BeaverFit container gyms, sheds, and boxes are used to create outdoor training facilities, providing integrated training and storage to help users train both strength and endurance in tactical and gym based environments, a focus closely aligned with Eleiko initiatives.
This global collaboration sees Eleiko become a distributor for BeaverFit outdoor training and storage solutions across the E.U., U.K., and U.S. as well as representing BeaverFit as exclusive distributors in the Nordic regions.
In the U.K. and U.S., BeaverFit will be offering upgraded Eleiko equipment packages for new and existing clients, giving them the option to purchase BeaverFit containers fully equipped with Eleiko’s elite range of strength accessories and free weights.
"Eleiko and BeaverFit are both leaders in their respective fields. Together, we will deliver fantastic outdoor training solutions to customers around the world," said Erik Blomberg, Eleiko CEO.
“It feels incredible to be involved in creating a tailored offering bringing together two strong brands and products that are made to be used by the best athletes in the world,” stated Tom Beaver, co-founder of BeaverFit.
Combining BeaverFit’s quality, design, and feature-rich outdoor solutions with Eleiko’s precision-crafted strength equipment, this collaboration allows for customers to utilize industry-leading Eleiko equipment in an outdoor fitness environment, whilst having a safe, secure, and weatherproofed storage solution to protect from the elements when not in use. The product portfolio ranges from the classic container gym solutions to the purpose-built Shred Shed that provides complete and varied outdoor training in a space efficient, stylish package.
“I am incredibly happy to bring a cutting-edge solution building on Eleiko and BeaverFit's unique offerings to our Nordic customers," explained Johan Arnerlind, country manager for Sweden, Denmark, and Finland. “BeaverFit are specialists in outdoor training and together we will present completely new solutions that raise the bar on performance to our customers.”
About BeaverFit
Creator of the world’s first fully-functional containerized gym, BeaverFit continues to be the leading global manufacturer of outdoor fitness equipment and training solutions. With a commitment to product excellence through cutting edge design and manufacturing processes, BeaverFit creates innovative fitness equipment that provides a wide range of human performance training functionalities with industry leading durability for use in any outdoor element.
Today, BeaverFit is the leading supplier of container gym and outdoor fitness solutions to the U.S. and UK militaries and continues to innovate and expand both mobile and outdoor fitness facilities for corporations, commercial gyms, campus recreation programs, and individual users. BeaverFit operates out of its UK headquarters in Shropshire, England and their U.S. headquarters in Reno, Nevada. For more information, visit beaverfit.com
About Eleiko
At Eleiko, we work to make people stronger, so they can perform better – in sports and in life. For over 60 years, Eleiko has been a worldwide leader in international weightlifting, powerlifting and strength & conditioning communities. Eleiko is uniquely certified by the IWF, IPF and Para-Powerlifting federations. Our products have been delivered to more than 180 countries and are often seen at the world’s largest championships and in the most respected strength training facilities. More than 1,000 world records have been set with an Eleiko barbell. With quality, innovation and customer service as guiding principles, Eleiko is the leading equipment provider and educator in strength.