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Matrix Fitness has quickly become the premier brand of Johnson Health Tech (JHT), its corporate parent. Matrix now offers some 500 commercial products, and accounts for 67% of JHT’s total. A fair share of the credit goes to Mark Zabel, JHT’s global chief marketing officer and newly named president of its U.S. commercial division.

Social media can be a great tool that IHRSA clubs can use to grow their membership base, as well as retain loyal customers, by connecting with them and creating “buzz” around their programs and services.

The Club Business Exchange is your guide to essential products, services, professional resources and expert content for the health and fitness industry. Visit cbx.ihrsa.org to Explore, Connect & Succeed!

The Passport Program makes it easy for club members to visit participating health clubs when they are away from their home club. Find out more about this reciprocal travel program at ihrsa.org/passport.



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