The International Health, Racquet & Sportsclub Association is the fitness industry's only global trade association representing over 10,000 for profit health and fitness facilities and over 600 supplier companies in 75 countries.

 

 



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Entries in Innovation & Technology Advisory Council (2)

Friday
Mar242017

This Week in the Fitness Industry: Members Will Travel Longer for High-end Gyms

Members Tolerate Longer Commutes for High-end Gyms

The average gym member travels 4 miles to get to their fitness facility, according to market research firm Dstillery, The Wall Street Journal reports. Dstillery took data from targeted marketing campaigns and analyzed anonymized information from 7.5 million mobile devices that were taken to some prominent health clubs between mid-February and mid-March. They found that members traveled twice as far to pricier gyms than they did to lower-priced clubs. They also found that, on average, members traveled:

  • 6 miles for Barre Code
  • 5.7 miles for Equinox
  • 5.5 miles for SoulCycle
  • 3.2 miles for Planet Fitness
  • 2.8 miles for Blink Fitness

Continue reading "This Week in the Fitness Industry: Members Will Travel Longer for High-end Gyms."

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Thursday
Nov032016

Calling IHRSA Members Dedicated to Fitness Innovation and Technology

Are you an IHRSA member who recognizes the increasing significance and impact of technology in the global health and fitness club industry? 

If you answered ‘yes,’ we need your insight! 

IHRSA’s New Innovation & Technology Advisory Council 

We’re creating an advisory council on technology and innovation in order to ensure that IHRSA members have the necessary information and resources they need to capitalize on innovation and technology trends in their businesses. 

“Technology is changing the customer journey and the perception of brands,” says Rasmus Ingerslev, chair of IHRSA board of directors. “The next 20 years of technological development will match the last 100 years. The health club industry’s traditional four walls are being affected by wearables, tracking, streaming, and online exercise. This doesn’t mean the health club industry can’t compete, just that the industry must stay alert and up-to-date on these trends to become and remain relevant.” 

Objectives of the council include: 

  • Aligning the industry with vetted technology oriented companies, organizations, and key influencers to leverage information and experience.
  • Capturing and interpreting the articulated and unarticulated needs of the industry’s current and future customers relating to technology and innovation.
  • Educating IHRSA members on the current innovation and technology landscape to aid them in making sound innovation and technology decisions.
  • Establishing IHRSA as a credible source of knowledge on the future of technology in—and relating to—the health and fitness industry.
  • Helping IHRSA and IHRSA members improve, expand, and enhance their current products and service offerings.
  • Exploring visionary strategic partnership opportunities for IHRSA.

Interested? Here Are the Details: 

The new council, which will meet three times per year—in person at IHRSA’s 36th Annual International Convention & Trade Show in March and during two virtual meetings—will consist of 10-16 members appointed by IHRSA. 

Council members will serve for a two-year term, with an additional term at IHRSA’s discretion. New council members will be recruited regularly in order to ensure a diversity of experience (e.g. non-industry indigenous companies, technology thought leaders, IHRSA membership types, etc.). 

IHRSA members were invited to apply for the council on our website by November 18. We’ll announce the inaugural council members prior to IHRSA 2017—taking place March 8-11, 2017, in Los Angeles, CA.