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Entries in FITwave (1)

Thursday
Apr032014

FITwave partnership could net 7 million new users

FITwave International Technologies and Links Modular Solutions have formed a partnership that will enable FITwave to expand in the New Zealand and Australia markets.

The agreement also will see FITpas - FITwave's caloric tracking and scoring product - in some of Links's products. It could be in front of up to 7 million more people.

“FITpas is a universal solution to activity tracking in the healthcare industry, ideal for both fitness enthusiasts and less active individuals," said David Dunlap, president and CEO of FITwave International Technologies. While a low percentage of the fitness market (the 20%’ers) are seeking new ways to evaluate higher forms physical fitness, the overwhelming majority (the 80%’ers) simply need more ways to track activities and set goals, not commonly associated with a typical fitness regimen."

Click here for the entire press release