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« Sales Excellence: Tips, Tactics & Strategies to Long-Term Success | Main | Tweet of the Day: Filling Your Exercise Prescription Is Good For Heart Health »

Tweet of the Day: Social Media Is Good For You and Your Members

The business benefits of social media are oft discussed and well documented. But it looks like using Facebook, Twitter, Instagram, and Pinterest among others may also be beneficial to your members. A recent study found that weight loss interventions using social media as a componenet produced modest but significant declines in body mass index (BMI).

A club's social media account (or accounts) can be help members as they work towards healthier lives - by congratulating them on milestones and motivating them to get into the gym - as well as help position the club as a resource in the community. For some good ideas on social media use in the club, check out Social Media: Cybex Digital Marketing - Tips for Success

Tweet of the Day: People who fill their exercise prescription see heart health benefits

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