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Crunch, BDA Sports Management Forge Relationship

Crunch Fitness has partnered with a top sports management company to allow its clients to operate franchises.

BDA Sports Management, with NBA clients Joakim Noah, Klay Thompson, Rajon Rondo and many others, and Crunch has already produced many new locations in California.

"The unprecedented partnership BDA Sports has cultivated with Ben Midgley and Crunch Franchise offers the company and its clients an opportunity to be innovators in business while positively impacting communities of great importance," said Bill Duffy, founder and chairman of BDA. "A key area of focus for BDA Sports is the creation of branded opportunities for its clients that not only position them for long-term financial stability, but also secures a legacy that will continue long after playing careers end."

Read more on the Crunch-BDA Sports Management partnership.

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