Member Discount

Success in Group Exercise [WEBINAR]

Group exercise programs are frequently an overlooked aspect of running a successful fitness facility. When managed properly it can increase revenue, referrals and member retention as well as be a key element to overall success.

Members: Login

Non-Members: $79.00

Buy Now
Hoff marisa

Marisa Hoff

General Manager

Stevenson Fitness

“We're always looking for ways of staying ahead of the competition and new ways of enhancing our members' experience. The webinars have been a valuable resource.”

James Arrington

Anytime Fitness - Conyers, GA

Presented by Marisa Hoff, General Manager, Stevenson Fitness

Learning Objectives:

  • Identify the key factors to look for when hiring and interviewing potential instructors.
  • Explore the importance of the group exercise manager's role and the primary responsibilities of the position.
  • Gain insight into how to best design a studio or classroom.
  • Discover important elements for schedule design and balance.
  • Obtain tips on how to design systems that maximize the role of the instructor for increasing member engagement.

Presenter Profile:

Marisa Hoff has successfully managed Stevenson Fitness since its opening in 2010. Hoff has worked to build a membership of nearly 2000 members with an NPS consistently over 80, retention rates over 70 percent, high active user rates, and a booming group X program. Both the Group X and Personal Training departments have thrived under her leadership. Hoff has shared strategies for success at various fitness conferences.