IHRSA’s Guide to Hiring a Lobbyist for Your Fitness Alliance

Hiring a lobbyist to represent your state alliance is a serious matter. IHRSA’s Guide to Hiring a Lobbyist can help you navigate through the process.

Members: Free

Non-Members: Free


Alliances don't need to hire a lobbyist—an IHRSA lobbyist could be all you need—but some may decide it’s necessary. Fair warning, there are many factors that go into the decision-making process. You’ll want to ask yourself things like: Are my goals achievable? How much money can I raise for this effort? Who will best represent my company at the State House? Do I need legal expertise?

This may sound nerve-wracking, but not to worry, IHRSA’s Guide to Hiring a Lobbyist discusses if hiring a lobbyist is the right next step.

If you decide hiring a lobbyist is imperative to fight your battle, we’ve got you covered from start to finish. In this guide, you will find information on what to do once you decide to hire a lobbyist and how to manage your lobbyist. These areas will cover:

  • choosing a firm,
  • considerations when starting the selection process,
  • the interview procedure,
  • managing expectations of the lobbyist,
  • the evaluation process, and more.

In all cases of hiring a lobbyist, be sure to contact IHRSA first. As the fitness industry’s sole association, IHRSA and our lobbyists are pleased to work with you in any way possible on congruent goals that benefit the industry.

“Hiring a lobbyist is a vital resource that takes commitment and time in and of itself. It’s critical to understand the entire process and what needs to be done prior to dedicating valuable funds and efforts to a lobbyist. We created this guide so that health clubs in state alliances or anyone in the fitness industry can get an in-depth understanding of hiring a lobbyist.”

Helen Durkin, Executive Vice President of Public Policy