“After listening to the IHRSA webinar, I now have an action plan I can put into play at my clubs today! It contained very practical information.”

Kristie Stevens

Anytime Fitness - Tupelo, MS

Presented by Shawn Stewart, Chief Operating Officer, O2 Fitness

Customer service is a science, hospitality is the soul. When combined with an empathic approach to selling, you can open the doors to attract a whole new market for your club.

Learning Objectives:

  • Find out how to use customer hospitality in the sales process to compete with studios and attract the millennial market
  • Review sales skills and tools needed to drive bottom-line performance
  • Learn tips for increasing your corporate membership
  • Understand the buyers persona and why it matters
  • Discover seven habits of highly effective sales people

Presenter Profiles:

While studying exercise and sports science at the University of Florida, Shawn Stewart began his career in the fitness industry in 1994 at Gainesville Health & Fitness in Gainesville, FL. He quickly discovered his passion for values based leadership and the power of company culture. Stewart is both an accomplished speaker and educator for the health and fitness industry and the community and has educated professionals all over the world. After 20 years in Gainesville and serving as the General Manager for all of the Gainesville Health & Fitness facilities, Stewart is now the chief operating officer for O2 Fitness, based in Raleigh, NC. He oversees the operations of 28 clubs in North and South Carolina.

Webinar Format

IHRSA webinars are free for IHRSA Members and $79 for non-members. Each webinar purchased will provide you with access to the live presentation of your choice for as many of your staff as you choose, plus all downloadable materials, and unlimited access to the archived webinar for 60 days. The fee includes one webinar connection and one set of handouts for unlimited attendees at one location. Instructions for connecting to these valuable webinars will be sent to registered participants 24-48 hours prior to the event.