Publications

Your club's identity and path to success are represented in the equipment on your fitness floor. Make sure you are making the most informed purchasing decisions to achieve the ROI you expect.

“With the possible exception of choosing your health club’s location, the most important decision you’ll make for your facility is the exercise equipment you buy. How you stock your gym is a crucial component of your club’s identity and success.”

This e-book includes:

  • Introduction: One of the Most Important Decisions You’ll Make
  • Your Investment: The Questions to Ask Before You Make a Purchase
  • Breakdowns, Trends, & Upgrades: When to Buy New Equipment
  • Cost/Benefit Analysis: Making the Numbers Work for Your ROI
  • Conclusion: Take Your Time, Do the Math