Returning members seeking more demanding training need to be safely brought back up to previous levels of conditioning.
New times demand new tools. Is your club management software ready for the moment?
While wearables and apps have been the hot tech topic in the past, member engagement takes center stage as the landscape radically shifts and member connections inside and outside the club become critical to survival.
Virtual fitness programming has been growing and the pandemic has supercharged its boom. What was once considered an optional extra for club operators is fast becoming a competitive imperative.
The pandemic has accelerated the long-overdue move to a hybrid model. Here’s how to do it right.
With the current disruption, health clubs need to maximize profits on a per customer basis. Here’s a surefire way to do it.
In rethinking club design in the current environment, a range of new demands has come into play. But managing these new challenges can create the opportunity to reinvent yourself.
You need to adjust your lead generation strategy—and that’s just a start. Here’s what your CRM should be doing for you.
To succeed in today’s environment, you need to deliver the ultimate member experience. This is the technology you need to make it happen.
The industry must broaden its service proposition. It’s time to aggressively court the older generation.