Reengage Your Returning Health Club Members with HIIT
Returning members seeking more demanding training need to be safely brought back up to previous levels of conditioning.
Supplier Content
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Is Your CMS Programmed for the Health Club of 2021?
New times demand new tools. Is your club management software ready for the moment?
Digital Transformation Becomes a Lifeline for Health Clubs
While wearables and apps have been the hot tech topic in the past, member engagement takes center stage as the landscape radically shifts and member connections inside and outside the club become critical to survival.
Why Gyms Should Offer Robust Virtual Fitness Programming
Virtual fitness programming has been growing and the pandemic has supercharged its boom. What was once considered an optional extra for club operators is fast becoming a competitive imperative.
Health Clubs Must Embrace the Digital Revolution
The pandemic has accelerated the long-overdue move to a hybrid model. Here’s how to do it right.
5 Ways to Increase Average Revenue Per Health Club Member
With the current disruption, health clubs need to maximize profits on a per customer basis. Here’s a surefire way to do it.
Reimagining Health Club Design: An Opportunity for Reinvention
In rethinking club design in the current environment, a range of new demands has come into play. But managing these new challenges can create the opportunity to reinvent yourself.
How to Master the New Sales Landscape for Health Clubs
You need to adjust your lead generation strategy—and that’s just a start. Here’s what your CRM should be doing for you.
The ‘Do-everything’ Digital Platform Is Here to Stay
To succeed in today’s environment, you need to deliver the ultimate member experience. This is the technology you need to make it happen.
Why Gyms Need Active Aging Programs to Rebuild Membership
The industry must broaden its service proposition. It’s time to aggressively court the older generation.