Think you know everything there is to know about health club member retention? These facts may surprise you.
Our member retention expert breaks down several research studies to explain why members leave—and how to make them stick around.
There's no magic number when it comes to investing in fitness equipment, but the IHRSA Health Club Equipment Report provides some valuable insights.
Every team member contributes to member retention in your club. Make sure everyone is working together for the best results.
Adults ages 25 to 34, along with youth 6 to 12, were the most likely to engage in personal training, according to the IHRSA Health Club Consumer Report.
In partnership with IHRSA, STR’s benchmarking platform provides the club industry with ongoing findings and insights into club operations and market growth.