Our research expert explains findings from IHRSA's Fitness Training Report, which analyzes personal training clients across demographics.
Now a more rooted segment than in their younger days, the Gen X consumer is primed to be a long-time member. Here's how to get them to join your club.
Health club operators who reinvest in their business can profitably impact key performance indicators (KPIs), according to IHRSA's 2017 Profiles of Success. Our research expert explains.
Here are three ways the youth market is driving the future of the fitness industry, according to the IHRSA Health Club Consumer Report.
Wondering where your club stacks up? These findings from the IHRSA Health Club Employee Compensation & Benefits Report will give you an idea.
Think you know everything there is to know about health club member retention? These facts may surprise you.
Our member retention expert breaks down several research studies to explain why members leave—and how to make them stick around.
There's no magic number when it comes to investing in fitness equipment, but the IHRSA Health Club Equipment Report provides some valuable insights.
Every team member contributes to member retention in your club. Make sure everyone is working together for the best results.
Adults ages 25 to 34, along with youth 6 to 12, were the most likely to engage in personal training, according to the IHRSA Health Club Consumer Report.