Cloud computing can benefit your club's operations and member experience, likely in ways you hadn't even thought of.
CrossFit is now renting spaces in traditional facilities and using their unique offerings to help clubs gain new members and retain old ones.
Elliptical crosstrainers are among the most popular pieces of equipment at most gyms, but equipment manufacturers aren't resting on their laurels.
Clubs are offering more performance training options that help members improve function—and discover what they’re made of.
More members are looking for environmental responsibility and sustainability in their gyms, but going green can be pricey.
Equipment manufacturers often act as trendsetters, creating new must-have products before consumers even know they want them.
These are not your mother's stationary bikes. New offerings include streaming entertainment, bluetooth connectivity, and heaps of user data.
The latest generation of wearable fitness trackers are presenting data in a more meaningful way. And your club can leverage that data for members.
Members and staff are always hungry for new equipment. But when is the right time to invest? Brent Darden explains.
Having a robust customer relationship management (CRM) system can help you improve the most critical aspects of your club's member experience.