UnSelling: The New Customer Experience

Thursday, March 19
Sponsored by Technogym

Change the way you sell by rethinking about business. Drawing from his experience as a marketing industry innovator and the author of four best-selling business books, Scott Stratten convinces audiences to look at the big picture, which is about creating loyal, repeat customers who become brand evangelists because they genuinely love the goods or services you provide. Stratten will teach you to become the go-to business before your clients and members even need you!

With humor, passion, and candor, Stratten blends real-world strategies with memorable stories that will completely change the way you market and sell—for the better.