During the four activity-intense days, the attendees—club owners, operators, fitness professionals, industry suppliers, and others—will learn from experts from both within and outside the industry, as well as from one another; relax at social and networking events; and savor some of the countless pleasures of Lisbon.
The event will be hosted by AGAP (Association of Companies of Gymnasiums and Academies of Portugal), a long-time IHRSA partner.
José Carlos Reis, the president of AGAP, and Joe Moore, the president and CEO of IHRSA, will open the proceedings. To provide participants with metric-rich context, they’ll be followed by Jay Ablondi, IHRSA’s vice president of global products, and Jeroen van Liempd, the managing director of IHRSA Europe, who will describe the “State of the European Industry.”
The educational components at the Congress may be one of the most important benefits, but hardly its sole attraction. The seminars, keynote addresses, and group discussions will touch upon every conceivable topic: e.g., club design, sales and marketing, customer service, technology, inclusive fitness, and leadership. Simultaneous interpretation will be offered in French, German, Italian, Portuguese, Russian, and Spanish.
The eclectic, wide-ranging proceedings will be anchored by two inspiring and thought-provoking keynote speakers. Lucy Adams, the CEO of Disruptive HR, a consulting firm based in London, and the former HR director for the BBC, will discuss “Leading in a Disruptive World.” Chris Roebuck, a British economist and the Visiting Professor of Transformational Leadership at the Cass Business School, also in London, will speak on “Change Management: Improving Performance Every Day.”