REX Roundtable Insider Information: Check-in Data
This week's REX Roundtable Insider Information, again, based on over 300 clubs, talks about the check-ins this September, compared to September of a year ago. And the percentage of check-ins is running right now at 61.9%. Now, it's important to note that this is based on the number of members checking in and that doesn't constitute the same thing as unique members checking in. What we know from doing a deeper dive on the data is that more of the core members, those members that are, you know, typically more religious about coming to the gym, are coming even more often now that they're coming out of the pandemic, and those members that may not have been that regular or consistent in their attendance have dropped off a little bit further. So the fact that the check-ins are this high mark is really good news. The only downside is it's not unique visits, but more of our active members being even more active than perhaps they were in the past.
Studies from U.K. and Boston University
A U.K. study analyzing data of over 387,000 people found that those individuals with the most unfavorable lifestyle factors such as smoking, obesity, and being physically inactive were more than four times as likely to contract COVID as their healthier counterparts.
Another study from Boston University School of Public Health found that unfortunately, depression rates have tripled during COVID-19. Going from around 8.5% pre-pandemic to a whopping 27.8% since the pandemic began and through the crisis.
Free COVID-19 Contact Tracing Course Offered by Johns Hopkins University
I spoke with Mike Feitelberg, who's the CEO of The Edge up in Vermont this last week, and he's been doing something really unique, not only to help solidify his tie to the medical community, but also to help justify with elected officials the rationale behind keeping his clubs open. What he's done is [he] actually sent several of his staff members through contact tracing through the [Johns Hopkins University]. What they called it is COVID-19 contact tracing, of course, from Johns Hopkins. So you can go to that website, it'll come right up, you can click on there, the course they say takes about six to seven hours to complete. It's open to anyone and it's free. And it's really intended to serve people that want to do contact tracing throughout the United States for a lot of the health departments. And it's sponsored by the Bloomberg Philanthropies, one of the reasons it's free, and it's certified by the Johns Hopkins Bloomberg School of Public Health. So it has a lot of credibility to it. It's obviously a third party, outside the health and fitness industry, might be something you'd like to look into.