Protecting Members and Staff
As clubs enter varying stages of reopening, most have implemented enhanced cleaning procedures and put in place social distancing measures for both members and staff. IHRSA put together a list of 18 Safety Considerations for Your Club Reopening Plan.
Clubs are also communicating with members on measures they can take to prevent illness. These include regular hand washing, wiping down equipment before and/or after use, covering coughs and sneezes, and avoiding touching eyes, nose, or mouth with unwashed hands.
The CDC and WHO both recommend staying home if you have any symptoms to prevent the spread of illness. During the widespread stay-at-home orders and business closures, many clubs and studios have provided options for people to stay active while they are at home, such as providing programming for workouts you can do at home, offering personal training via video chat, or providing access to virtual classes.
Communicating About Coronavirus
The aim of your communications is both to inform and reassure.
It is important to strike the right tone—your communications should convey the appropriate level of concern about coronavirus, and clearly outline steps you are taking in terms of safety, health club services, membership contracts, and openings and closures.
IHRSA outlined several key things to communicate during a pandemic.
In order to make sure members see your communications, consider sharing them across the following mediums:
- Social media, including private member groups,
Communicate regularly with members as the coronavirus pandemic continues. This continues to be an ongoing and constantly evolving situation.