Iron Grip Barbell Company is the largest provider of commercial free-weight equipment on the planet, and the functional fitness movement has made them even more invaluable to the industry. Since the company was founded in 1993, Iron Grip has developed numerous innovations that make them the ideal free-weight supplier for the high-volume, rigorous demands of functional fitness.
Iron Grip’s heavily engineered, cutting-edge technology includes:
- 12-sided edges on dumbbells and weight plates. This innovation was pioneered by Iron Grip and ensures that weights won’t roll away when they’re set on the ground, which happens frequently in functional training during burpees, rapid interval rep schemes, and other movements.
- Advanced urethane coating, formulated by Iron Grip, that provides long-lasting durability and protection from the punishment of functional fitness use.
- Nearly indestructible solid steel dumbbells that are press-fit and then welded using precision-machined handles and heads in a compact design. These weights are easier to handle than many traditional bolted dumbbells.
- Integrated handgrips, which provide a sure grip and superior stability for the range of fast movements that are common in functional training.
Everything in the Iron Grip line is manufactured exclusively in the U.S. And they provide co-branding opportunities on their equipment with richly detailed and permanent custom engraving. This is especially valuable for clubs who make functional training an important part of their branding efforts.
Iron Grip free weights have been the industry standard for so long, it’s easy to assume that the functional fitness movement wouldn’t have taken off as quickly without them. With their innovative design, solid construction and functional advantages, Iron Grip free weights can make a huge difference in any functional training programming.
Visit Iron Grip’s website for more information on their products and services. You can also call their toll-free number: 800-664-4766.