PEORIA, IL—September 2, 2019—Styles Fitness and Wellness, LLC recently announced Styles Studios Fitness, a new breed of fitness club merging the boutique studio experience with a traditional health club model, will open their first location in January 2020. The facility will operate under one roof with one membership model and house 4 unique boutique studios, a full-service gym floor, a smoothie and coffee bar, Functional Nutrition Coaching, and the region’s first Dexa+ office offering medical-grade body composition scanning, fitness testing and Wellness Coaching.

Styles Studios Fitness is the result of incorporating consumer research from the International Health, Racquet and Sportsclub Association (IHRSA) and best practices from around the world in fitness, technology and customer engagement. The components of body composition measurement, fitness testing, nutrition and wellness coaching have been mindfully added to engage members more holistically and deeply in pursuit of a healthy lifestyle.

“This is a 2-year brainchild. We are elated to finally share with the world as a new club model,” says Carrie Kepple, Co-Owner at Styles Studios Fitness. “We have assembled an incredible leadership team comprising 75 years of combined global fitness experience to realize this dream and have received incredibly positive feedback from the community since announcing we’re coming.”

Styles boutique studios include:

  • CHAIN—an immersive cycle studio designed for a cinematic, full sensory riding experience. This studio houses a floor to ceiling iMax style screen with mind-blowing visuals set to epic music in both live and virtual classes running all day long. This studio will be the 8th of its kind in the entire U.S.
  • HUSTLE—A first-of-its-kind functional training studio with classes created by a U.S. Strength and Conditioning Coach combining strength training, running and boxing. Each day of the week has its own muscle group focus and weekends are dedicated to the full body. This edgy atmosphere will pull you in while pulling out your inner athlete. With NFL approved custom-made rigs alongside Woodway treadmills and aqua bags, you’ll get smart training with real results.
  • FREESOL—Escape. Feel free. Just be. Inside our Yoga, Hot Yoga and Meditation Studio, you can relax and find calm which you improve your mobility and flexibility. This studio offers classes that are great for the mind, body and soul.
  • URBAN RITUAL—Taking traditional group fitness to the next level. Less programs but more classes, both live and virtual, to give people more of what they want more often and maximize attendance every class. In this exciting rock-concert style atmosphere, the music will make you do it. We like to say, group fitness is just group fitness until you’ve experienced it as an Urban Ritual. UR strong! UR capable! UR worth it!


For more information, visit the Styles Studios Fitness website.

About Styles Studios Fitness

Breaking the rules, Styles Studios Fitness is carving a new club category into the fitness industry by pairing boutique studio experience with the full service of the traditional membership model. Placing group exercise in dedicated studios at the center of what they do and by enabling the whole lifestyle experience with wellness smart-tech. They are focused on improving the lives of the community of Central Illinois one member at a time.

About Carrie

A Central Illinois native, Carrie has an immense amount of experience in new club start-ups and ongoing club operations. From the U.S. to New Zealand and back again, she's led large corporate teams at Gold's Gym International, built new, multimillion-dollar clubs turning them profitable in record time in New Zealand, and rehabbed a club devastated by a deadly earthquake for which she and her team won multiple major club business awards including Supreme Club of the Year for New Zealand 3 years in a row. Carrie currently serves on the International Health, Racquet and Sportsclub Association (IHRSA) Board of Directors as Vice Chair. Carrie has also spent over a decade traveling the globe presenting and training instructors. Her vast knowledge of how to master the craft of teaching group fitness has made her an expert in creating a powerful team.

About Amy

Amy's background includes 14 years of owning a Personal Training and Small Group Personal Training business. She is a killer programmer with an uncanny ability to shift people's level of fitness through her workouts. She also owned and operated a successful sports event training business through which she trained and coached ironman competitors, sprint and olympic distance triathlon athletes, and marathon runners, as well as competing herself. She gained her International Accreditation as a Transformational (life) Coach and has taken clients from all around the globe for coaching sessions, helping them repair their relationship with fitness, nutrition and recovery. Amy was the National Training Manager for Les Mills New Zealand where she recruited, trained, and managed New Zealand's top 1% of talent that frequent the international DVDs and travel the world representing the brand. Amy has spent more than a decade presenting on DVDs as a global icon for the brand. She holds a BA in Exercise Science and recently obtained her U.S. National Strength and Conditioning Coach certification (CSCS) to aid in her programming of classes for the HUSTLE studio.