LONDON—December 4, 2019—Keepme, the leading AI Tool created to improve member retention, has recently appointed three new country leads across Spain, USA and Australia to support and lead its growth plans. Will Erb joins as the Business Development Manager for the USA, David Valcarel-Resalt has been appointed as the country lead for Spain and Mark Munday will be leading the team as the Business Development Manager for APAC.
These three appointments signify a major growth period for the organisation that has acquired 8 new customers within the last 6 months.
Erb, joins with over 10 years’ experience as a director, executive, and entrepreneur. Having spent the majority of his career developing and entering new products to existing markets, including Information Technology, Health and Fitness, and Natural Foods. He’s worked with the likes of Whole Foods, Costco and Amazon. With a strong background in business development, Erb will be responsible for driving Keepme across North America helping to make KeepMe the most valuable retention tool in the market.
Valcarel-Resalt has over 20 years of experience within the fitness sector, having worked for both national gyms across Spain such as Healthland and Esporta and international fitness brands. As Country Lead, he will be responsible for growing the Keepme brand, with a specific focus on Sales and Marketing as well as ensuring current customers are satisfied and receiving great customer service levels.
And finally, Munday joins KeepMe with 13 years’ experience in sales and business development. Having worked in a range of roles and organisations including Australia’s largest marketing company Sensis, Munday will be responsible for launching and growing the Keepme brand in the Australian market.
Commenting on their appointments, Ian Mullane, CEO and Founder of Keepme said:
“Over the last 12 months we’ve seen some fantastic success with customers coming on board with Keepme across eight countries. These three appointments mark a huge phase for us here at Keepme as we continue to grow. Since launch, every new customer using Keepme saw immediate results and every single one continues to do so. With the combined expertise of Mark, David and Will, I am confident we can continue to grow and develop Keepme as we help solve the industry’s retention challenges.”
Keepme provides gyms and health clubs with a conceptually refreshing and intelligently driven approach to proven member retention. Through automated AI driven analytics, which use individual member data to identify patterns conducive with membership exits, the tool allows client users to re-engage with customers and significantly increase retention, through the integrated communication suite.
The unique Keepme tool works by analysing individual member data to apply a highly accurate algorithm score that is associated with a risk of leaving. The tool is designed to provide clients with in-depth and actionable insights, enabling fast and effective engagement to avoid losing the customer.
For further information, please visit the official website.