BOSTON, MA—May 18, 2022—IHRSA and the Global Health & Fitness Alliance collaborated with Ken Research to produce the Assessment for Direct and Indirect Impact of Health and Fitness Clubs to MENA Economy - Outlook to 2025 report. While the report highlights timely current information on the state of the MENA health and fitness industry, it also provides crucial future market projections such as industry size by revenue.
The report includes individual country reports for Saudi Arabia, Israel, Egypt, United Arab Emirates (UAE), Turkey, Algeria, Morocco, Oman, and Qatar. A comprehensive analysis of the MENA health and fitness industry insights and outlook through 2025 provides:
the number of facilities and active members,
direct and indirect economic impact,
consumer preferences and trends analysis,
a look at COVID’s impact, and more.
Driven by increasing health concerns resulting in the addition of health clubs and gyms in the MENA region, key findings from the report include:
An 18.1% CAGR (compound annual growth rate) with considerable expansion in the number of boutique and budget fitness facilities directly contributes to the economy to drive market growth.
Millennials and Gen Z make up the most participants in fitness classes and are motivated by workout experiences that deliver on balance, routine, and prevention.
Even with considerable growth, compared to the U.S. and the U.K., the MENA fitness market is relatively immature as 1.4% of the population visits fitness facilities. This finding provides an opportunity for the industry to grow across the region.
The MENA market is undergoing transformation and disruption as Saudi Arabia and Israel make up the two largest fitness markets—contributing more than 50% to the total 2020 revenue. Israel takes the lead with the highest penetration rate, followed by UAE and Saudi Arabia.