PETERBOROUGH, UK—February 20, 2019—Escape recently moved to a new, larger manufacturing facility in Haimen, China to ensure maximum quality control in the production and sourcing of custom-made raw materials—guaranteeing superior quality and usability to clients in free weights like dumbbells, kettlebells and discs.

Escape’s factory meets strict ethical and environmental standards and Escape is the only commercial accessories provider working in Asia to have Strategic Environmental Approval (SEA), as well as being quality audited by SGS and TUV on its dumbbells. To continue to deliver equipment that looks great and stands up to the toughest punishment—from facility design to finished product—Escape’s new factory uses the same exacting standards as it uses in the UK. Production lines, lighting, flooring and processes are pristine and precise. This ultimately enables Escape to deliver attractive, durable, superior products that standout and support good corporate ethics while helping clients avoid the frustration of costly replacements, downtime and dissatisfied members.

Escape sources its own specialized, custom-made raw materials that are unique to the brand, demonstrating the quality and innovation the brand is known for. For example, the rubber used in products like the dumbbells, has been specially formulated to be hardwearing, long lasting, and have the right density—and, it’s produced in a consistently accurate way.

“We put our products through rigorous testing so our clients can be sure they will perform and last better than most other products on the market. The full control over production we’ve gained through our new Asian facility is essential to achieving the workmanship and quality we demand,” said Matthew Januszek, co-founder, Escape. “In the last 3 years alone, we’ve sold over 5.3 million tons of dumbbells. We’re one of the largest suppliers and our product is proven—we know the market and the production precision that must be maintained to meet our own high expectations. A lot of production facilities talk quality and consistency—but they don’t deliver which is why you rarely get to see inside their factories.”

Watch Matthew Januszek‘s video tour of the factory and processes.

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About Escape Fitness

Founded in 1998, Escape Fitness has built a reputation for product innovation, quality and design while growing and competing through great partnerships in challenging markets worldwide.

Escape has helped improve the bottom lines of over 1,000 fitness clubs and key distributors in 80 countries.

Committed to functional training since inception, Escape works with clubs that invest in functional training spaces to deliver the best possible exercise experiences Escape encourages fitness professionals and clients to “Escape Your Limits”—a mentality that is the foundation of our every offering.

Escape Fitness works with industry leading brands worldwide, including Equinox, DW Fitness First, Virgin Active, UFC Gyms, Crunch, Nuffield Health, David Lloyd, 1Rebel, 24 Hour Fitness, Marriott, Life Time Fitness, Jatomi and many more.

Escape Fitness is based in Peterborough, UK, and operates in over 90 countries.

For more visit, the Escape Fitness website.


Escape: Samantha Coles, +1-614-706-4462,

Involve PR: Michelle Moore, +1-614-633-8124,