Retention - IHRSA Resource Center

To help you bolster your health club's performance, we’ve assembled a growing list of resources in this section—columns from experts, IHRSA Best Practices, a long list of publications available in the IHRSA Store and presentations from past IHRSA Conventions.

We hope that you find these items useful. Check back often for new materials that will help you make your all-important fitness sales and marketing strategy the best that it can be.

Top Retention Articles:

Choosing A Location For A New Club

How to Motivate Without Money

What To Do With Old Memberships When Buying An Existing Club

How To Implement A Strategic Plan

Increase Prices Without Killing Retention

 

 

Retention Products from the IHRSA Store:

The 2011 Employee Compensation & Benefits Report 

Published in January 2011, is based on survey data provided by leading IHRSA member health clubs in the U.S. and Canada. The report provides compensation information for senior management/corporate staff, salaried club-level employees, and hourly club-level employees. Salary information for job titles is provided by geographical region, company type, and size in total annual sales. Also included in the report are analyses on job trends and the impact of the economic downturn on staffing and employee compensation. This is the full report. Also available in 3 value-priced parts, for those who don't need the entire report. More Information

Building an Attitude of Excellence

Building an Attitude of Excellence explores the intricate relationship between attitude and behavior. The DVD explains how individuals can improve their level of self-motivation and sustain both their enthusiasm and their passion by putting the principle of positive thought into action. The DVD also details how having an attitude of excellence can help people make a difference in their lives, as well as in the lives of others ... More Information