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programs & promotions >
in-club promotions > program list
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Listerine PocketPaks - January, 2002
IHRSA clubs in 20 major markets will receive free samples of new
Cool Mint Listerine PocketPaks in January, 2002. At least 500,000
samples will be distributed to health club members from the club's
front desk. Listerine PocketPaks offer a discreet and portable mouth
freshener that kills bad breath and germs on contact.
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Nivea
For Men - August, 2001
Male members of IHRSA clubs in 6 major markets will be sampling
the Nivea For Men Face Cleansing Line. Each sample card that will
be distributed contains a Nivea For Men double action face wash,
exfoliating face scrub and a sensitive aftershave balm. A total
of 20,000 samples will be distributed.
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Wheaties
Energy Crunch- June 2001
Through IHRSA and General Mills, close to 1300 IHRSA facilities
throughout the Untied States participated in the Wheaties Energy
Crunch Cereal Sampling Program. Clubs received free sample boxes
of the cereal to distribute to their members, along with a coupon
for $1.00 off the product. Wheaties Energy Crunch is a delicious
medley of honey toasted whole grain flakes, crunchy protein clusters
and almonds.
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Alldays-
June, 2001
Three hundred IHRSA clubs in selected markets will be receiving
free samples of new Alldays thong pantiliners for their female members.
One hundred additional facilities will be receiving samples in August.
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Child
Magazine - May, 2001
IHRSA clubs in 20 select markets took part in the Child Magazine
sample bag giveaway. The bags featured a variety of products including
Max Factor Lipfinity lipstick, Dasani bottled water, Flonase allergy
medicine for children, Veggie Tales children's video series, Yumsters
yogurt coupons, Nature Valley granola bars and Jovan Individuality
perfume.
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Trident
Advantage Mints- May, 2001
Over 1200 IHRSA facilities throughout the United States participated
in the Trident Advantage Mints Sampling Program this May. Five million
samples in total were distributed to members at these clubs. Trident
Advantage Mints is the first to provide oral care benefits in a
great tasting mint.
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DHC
USA, Inc. - April, 2001.
One hundred IHRSA clubs in 5 major markets will receive 500 free
DHC sample sets to distribute to their female members. Each set
contains DHC mild soap, DHC mild lotion and DHC olive virgin oil,
along with a highly popular DHC deep cleansing oil that gently and
effectively removes any type of makeup.
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Lubriderm
Lotion- April, 2001.
Nearly 100 IHRSA clubs throughout Canada will be sampling Lubriderm
Lotion Advanced Moisture Therapy this Spring. Both scented and unscented
varieties of the product will be distributed. One thousand samples
will be go to female members at each health club. Lubriderm lotion
helps those who lead an active lifestyle take care of their skin.
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Sponsors of previous in-club promotions include such well-known brands
as:
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