Monday
Mar212016

SPRI’S INVOLVEMENT AT IHRSA 2016

LIBERTYVILLE, IL, March 14, 2016 – SPRI Products will host their 2nd annual Reps for ALS Challenge at the IHRSA 2016 Convention & Trade Show held March 21 – 24 at the Orange County Convention Center in Orlando, FL. 

SPRI’s The Reps for ALS Challenge is an event that all attendees of the IHRSA Convention are invited to partake in.is open to all attendees of the 2016 IHRSA Convention, with the goal of performing 20,000 collective exercise repetitions.  The goal is to collectively perform 20,000 reps of any exercise, and once that goal is completed, SPRI will donate $10,000 to Augie’s Quest, an organization whose sole purpose cause that IHRSA has supported for many years.

The purpose of Augie’s Quest is to fund research and drug development aimed at ending ALS. Over $44 million has been raised since 2007 making it the largest individual fundraising program for ALS.  Reps will be counted in early morning classes where SPRI is presenting, as well as four stations at the SPRI Booth including Move Free, Body Weight Training, Weighted Resistance and Recovery. There will also be a social media campaign using the hashtag #reps4forals, where anyone can perform reps anywhere and have those reps go towards the 20,000 rep goal. 

BETTER EVERYDAY CAMPAIGN

SPRI will also kick off their “Better Every Day” brand campaign at the IHRSA Convention.  The Better Every Day concept not only frames SPRI’s corporate commitment, began as in internal way of thinking at SPRI, and over time it became clear that it applied not only to SPRI as a company but also to all of its professional educators and end-users and end-users of their products as well.  Says Herb Flentye, President of SPRI says, “Better Every Day is a concept that rewards commitment and turns seemingly insurmountable goals into tangible achievements.   It’s a simple, yet effective approach to lasting change and improvement.”   As an organization, it is SPRI’s mission to inspire and support the goals and efforts of each of our customers in their journey to be “better every day”. 

About SPRI

Founded in Chicago in 1983, SPRI is the leading manufacturer and distributor of fitness accessory products, and is the most recognized accessory brand in commercial fitness today. SPRI originally pioneered the Rubber Resistance Training category, which has since evolved into a fully assorted line of high premium quality fitness products, training tools and educational content. A proven leader, innovator, and expert in the fitness industry, SPRI has remained on the cutting edge of today's exercise trends, continuing to expand into related markets as new applications are discovered and professional and consumer interest builds.  The SPRI brand represents quality, innovation, and passion within the professional fitness community, and SPRI is a trusted source for fitness enthusiasts across the world.  In the U.S. alone, over 2 MILLION PEOPLE use a SPRI branded product in professional health and fitness facilities every day. For more information please visit www.spri.com.

 

Contact:
To learn more about SPRI and their involvement at IHRSA, please contact:
Debbie Tipperreiter – Marketing & Communications Manager
SPRI Products
1769 Northwind Blvd., Libertyville, IL 60048
(800) 222-7774 x7923

 

 

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