We are well aware of it in our industry: The nation's health has been in a bad way for some time.
America is suffering from catastrophic rates of physical inactivity, obesity, and chronic disease. Healthcare costs are soaring, and more children are developing diseases that generally only occur in adults, such as heart disease, hypertension, and type 2 diabetes.
If we remain on our present course, the U.S. is in serious jeopardy. Steps must be taken to invest in our future—the most important being promoting physical activity.