The International Health, Racquet & Sportsclub Association is the fitness industry's only global trade association representing over 10,000 for profit health and fitness facilities and over 600 supplier companies in 75 countries.

 

 



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Wednesday
Apr162014

Motivating those who have gone awry

The first quarter of the year is over and for many companies it is time to hit the books and spreadsheets to figure out the upcoming fiscal year’s budget. 

While that is true in the fitness industry, too, it is also the time to look at what happened at the start of the quarter. Specifically, this is about the time that all of those who joined the club at the start of the year, as well as those who made New Year’s resolutions to hit certain goals and to change their lifestyle, might be falling off the wagon.

Many clubs keep a keen eye on these two groups to make sure they don’t slip. Sometimes programs specifically re-motivating members are instituted, other times a health club is diligent on how members are faring and intervene  before they lose them.

Read on to see tips and examples of motivation.

Click to read more ...