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Entries in Darren Kanwischer (2)

Wednesday
May142014

Members tell us how they'd spend $25K windfall

It is every business owner’s dream – a big chunk of change pretty much falls from the sky. The only caveat is it has to be used for the place of business.

Seems very unlikely, of course, but it certainly is fun to think about. Plus, with the options wide open, it also may tell you a little something about yourself.

Since the money can be used in a few different areas – necessities that you would have put money toward anyway, extras you’ve always wanted but never could squeeze it in a line item in the capital improvements budget, professional development, building up-keep and add-ons, and advertising/marketing, to name a few.

Interestingly, we posed this question – free $25,000 to be used in the club - to member clubs and got answers that touched on different areas the respondents would designate the windfall.

What do you think the answers were? Read on to see.

Click to read more ...

Wednesday
Oct302013

What is the best ROI when reinvesting in the club?

Image courtesy of Stuart Miles at FreeDigitalPhotos.netYou are a club owner or manager and you have money in the budget to put back into the club. Unfortunately, there is not enough in the coffer for everything on your “to do” list.

So, where do you earmark the funds? Do you reinvest in the physical building – new reception area, locker rooms or flooring. Or, maybe it is finally time to expand to add a new group exercise or yoga room. 

On the other hand, new equipment is always a smart choice. Members certainly notice out-of-date, or, gasp, broken and worn-out, machines and accessories.

Anyone who has sold their home knows the money put into bathrooms and the kitchen is money well spent and comes back two-fold in the home sale price. So, what is the best return on investment in a club?

Read on to see the rest of the stort.

Click to read more ...