31st Annual International Convention
& Trade Show

March 14-17, 2012 | Los Angeles | L.A. Convention Center | Register

FITNESS & PERSONAL TRAINING

Schedule-at-a-Glance

 


WEDNESDAY, MARCH 14

9:00am - 10:30am

    Boost Revenue & Retention with Small Group Training Programs
    Michele Melkerson-Granryd, M.Ed., ACE-CPT, General Manager, BodyBusiness Health Club & Spa, and Executive Director, Texas Health, Racquet & Sportsclub Association (THRSA)

9:00am - 12:00pm

    360 TRAINING: The Complete Workout from Function-to-Performance
    Robert Sherman, SPRI Master Trainer, President / Owner, F.I.T., Inc., and Area Group Fitness Manager, Equinox Fitness Clubs
    Sponsored by SPRI Products

9:00am - 5:00pm

    Zumba Basics Level 1 Instructor Training
    Beto Perez, Co-Founder of the Zumba® Program

2:00pm - 3:30pm

    TRX® - The Next Evolution in Small Group Training
    Ryan Damon, Director, Global Strategic Sales, TRX
    Sponsored by TRX®

2:00pm - 4:00pm

    The Power of the Arc Trainer®
    Paul M. Juris, Ed.D., Executive Director, CYBEX Research Institute
    Sponsored by CYBEX


THURSDAY, MARCH 15

10:00am - 11:00am

    Hiring & Cross Training Your Personal Trainers to Achieve Success
    Jason Mason, NSCA-CSCS, Regional Fitness Director, Beverly & Cambridge Athletic Clubs


FRIDAY, MARCH 16

7:00am - 8:00am

    Personal Training Management Networking Roundtable
    Moderated by Cecil Hightower, Director of Ortho Kinetic Training, TELOS Fitness Center
    Pre-Registration Required; Limited Seating

10:00am - 11:00am

    Understanding the Client to Improve Personal Training Sales
    Joshua Gould, ACSM-CPT, AFAA, Founder, Exercise Expertise, LLC

2:00pm - 3:30pm

    Building a Simple & Effective Fitness Business Plan for Sales Success
    Tim Keightley, Vice President of Fitness & Personal Training, Gold’s Gym International, LLC

    Personal Training Management: Building a Foundation for Team Success
    Roundtable Discussion Facilitated by Michele Melkerson-Granryd, M.Ed., ACE-CPT, General Manager, BodyBusiness Health Club & Spa, and Executive Director, Texas Health, Racquet & Sportsclub Association (THRSA)


SATURDAY, MARCH 17

8:30am - 9:30am

    Getting 110% from Your Fitness Department
    Adrienne McBride, MS, Corporate Program & Fitness Director, Club One, Inc.

10:00am - 11:00am

    Muscle Up Your Personal Training Sales & Marketing with 10 Innovative 'Exercises'
    Tara Sampson, Personal Training Sales, Gainesville Health & Fitness Center
    John Carmean, Personal Training Marketing, Gainesville Health & Fitness Center

    The "Cross Over Effect" with Group X & Personal Training
    Sarah Addeo, ACE-CPT, Personal Trainer & Instructor, Elite Sports Clubs

1:30pm - 2:30pm

    Transitioning From Personal Trainer to Successful Business Entrepreneur
    Panel Discussion Moderated by Todd Durkin, MA, CSCS, NCTMB, Owner, Fitness Quest 10 & Todd Durkin Enterprises
    Doug Balzarini, CSCS, ACE, Founder, DB Strength
    Joshua Gould, ACSM-CPT, AFAA, Founder, Exercise Expertise, LLC
    Isaiah Truyman, NSCA, NASM, Founder, EZIA Human Performance

    Changing the Way Fitness is Done
    Cameron Hedges, NSCA-CSCS, General Manager, Results Fitness

    Building Your Personal Training Business
    Jarod Cogswell, General Manager, ClubSport Oregon

    Selling is Not Selling Out
    Mark Nutting, NSCA-CSCS, NSCA-CPT, ACSM-HFD, ACSM-HFS, Fitness Director, Saco Sport & Fitness

3:00pm - 4:00pm

    Build Your Client Base with Search Engines and Social Sites
    Mike Bannan, Head of Development, IDEA Health & Fitness Association

    Anatomy of a Fitness Business: Your Checklist for Success!
    Vito La Fata, NASM-CPT, Owner, Fitness Evolution

    Creating a World Class Personal Training Business
    Todd Durkin, MA, CSCS, NCTMB, Owner, Fitness Quest 10 & Todd Durkin Enterprises

    Staying Ahead of the Pack – Preparing Your Personal Training Business for the Future
    Darren Jacobson, Head of Product, Virgin Active South Africa, SOUTH AFRICA