31st Annual International Convention
& Trade Show
March 14-17, 2012 | Los Angeles | L.A. Convention Center | Register
CUSTOMER SERVICE & RETENTION
Schedule-at-a-Glance
WEDNESDAY, MARCH 14
9:00am-10:30am
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Create the Member Experience You WANT to Achieve the Financial Success You NEED
Travis Wood, Vice President of Operations, Sky Fitness & Wellbeing
11:00am-12:00pm
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Relationships, Results, Retention & Referrals
Michael McDonald, Provincial Director of Fitness Services & Member Experience, World Health / International Fitness Holdings Inc., CANADA
4:00pm-5:00pm
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Improve Retention . . . It Begins on Day One of Their Membership
Cary Wing, Ed.D., Medical Fitness Industry Consultant
THURSDAY, MARCH 15
7:00am-8:00am
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Retention Strategies Networking Roundtable
Moderated by Shawn Stewart, Operations Manager, Gainesville Health & Fitness Center
(Pre-Registration Required; Limited Seating)
10:00am-11:00am
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Customer Service Success: Making Members Feel Special
Patricia Kirk, MS, Exercise Science and Cardiac Rehabilitation, Regional Manager and Director of Training & Development for Commercial Clubs, Club One, Inc.
2:00pm-3:30pm
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Going Beyond Service With a Smile
Christine Thalwitz, Director of Communications & Service, ACAC Fitness & Wellness Centers
Member Retention: Engaging Members for Life
Thomas Kulp, CEO, Universal Athletic Club
(Educational Tutorial - Pre-Registration Required in January; Limited Seating)
FRIDAY, MARCH 16
7:00am-8:00am
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Customer Service Initiatives Networking Roundtable
Moderated by Lisa Gorsline, President & General Manager, Corpus Christi Athletic Club
(Pre-Registration Required; Limited Seating)
10:00am-11:00am
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Ask the Industry Leader: Achieving Victory Over the Retention Battle
Panel Discussion Moderated by Jarod Cogswell, General Manager, ClubSport Oregon
2:00pm-3:30pm
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Health Club Hospitality – The New Service Standard
Brent Darden, MS, Owner & General Manager, TELOS Fitness Center
Building a Five-Star, Customer-Focused Team
Theresa Amaya, Director of Human Resources, St. Regis Monarch Beach Resort
SATURDAY, MARCH 17
8:30am-9:30am
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Define & Manage Expectations for Service Excellence
Karen Woodard-Chavez, President, Premium Performance Training
Facebook, Twitter & Foursquare: Building Member Loyalty with Social Media
Steve Groves, Vice President, Technology, and CIO, GoodLife Fitness Clubs, CANADA
Amanda Vogel, MA Human Kinetics, Owner, Active Voice, CANADA
Sponsored by Intel Corporation
10:00am-11:00am
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Serve, Retain & Profit with Secondary Sales
Paul Brown, President, Face2Face Retention Systems, AUSTRALIA






