The International Health, Racquet & Sportsclub Association is the fitness industry's only global trade association representing over 10,000 for profit health and fitness facilities and over 600 supplier companies in 75 countries.

 

 



From educational tools and events to promotional programs and public policy initiatives, IHRSA brings you success... by association!

Join | Renew
Pledge Your Support

 
Search IHRSA Blog

Welcome to the IHRSA Blog

The Online Home of IHRSA.org news.

Blog Home |  Subscribe to our RSS Feed

Entries in #WhyGetActive (70)

Thursday
May072015

Tweet of the Day: Join The Movement To Make The World More Active #WhyGetActive

As an industry, we have set a goal for ourselves to be recognized as a primary solution to the global physical inactivity epidemic. #WhyGetActive is a social media movement born at the grassroots level to combat that crisis. The purpose of the campaign is to:

  • Provide a worldwide platform for sharing the many compelling reasons people choose to be physically active 
  • Foster cultural support for wellness and physical activity—wherein physically active lifestyles are encouraged, supported, and ultimately made easier to sustain
  • Provide a vehicle for increased engagement and a platform for discussion among health clubs and physical activity advocates, policy makers, fitness enthusiasts, and anyone interested in physical activity promotion

We hope that with regular engagement and promotion, #WhyGetActive can become a location for discussions around the importance and benefits of regular physical activity, with a focus on solutions health clubs provide, a vehicle for clubs to engage their members and build a sense of strong community in their clubs, and a tool for clubs to reach out to their surrounding communities to educate the public and recruit potential members.

#WhyGetActive is a tool to be used to engage your community and strategic partners around this important topic. You can join the movement by:

  • Sharing your own reason(s) for pursuing an active, healthy lifestyle
  • Using the hashtag to share your own physical activity habits
  • Adding the hashtag to Twitter, Facebook, or other social media posts when sharing a relevant article or research study from your personal account or the club account
  • Using the club account to share your members’ stories of why they pursue an active, healthy lifestyle
  • Encouraging trainers to take #WhyGetActive photos with each client, and share them from their own accounts, to be re-shared by the club account.

Ready to get started? Share this infographic or blog post explaining the #WhyGetActive movement.

Tweet of the Day: Join The Movemnet To Make The World More Active 

TWEET THIS     DOWNLOAD AND SHARE IMAGE

New Call-to-action
Thursday
May072015

Tweet of the Day: Exercise Is Good For Employees

Wellness programs have gained in popularity over the past decade, with many business recognizing the health savings and increases in productivity to be had. Research has consistently demonstrated that active employees cost less, miss less work, and are more productve when at work, among other benefits. IHRSA currently works with the National Coalition for Promoting Physical Activity (NCPPA) to promote the CEO Pledge, a campaign to encourage every CEO in the United States to recognize physical activity as an important driver of employee health and business performance. Learn more about the CEO Pledge

Tweet of The Day: Exercise Helps Employees Work Smarter

TWEET THIS     DOWNLOAD AND SHARE IMAGE

New Call-to-action

IHRSA created the CEO Pledge Toolkit as a tool to help clubs make the case to corporate clients about the benefits of a physically active workforce. This toolkit provides the basic information you need implement the CEO Pledge at your club or use it to market to corporate clients.

Wednesday
May062015

Tweet of The Day: Exercise Is Medicine 

Health clubs are a safe and effective environment for people to pursue a healthier life. Over the past year, more and more focus in the medical community has been placed on physical activity as a vital sign, and physicians are increasingly willing to write prescriptions for exercise. We believe IHRSA clubs are the ideal place to fill those prescriptions. 

Tweet of The Day: Exercise Is Medicine

TWEET THIS     DOWNLOAD AND SHARE IMAGE

New Call-to-action

To learn more about developing and implementing successful medical wellness program in your club:

Download the Medical Wellness Toolkit and Value of Exercise Prescription E-Book (free for IHRSA members)

Listen to "Selling to the Medical Fitness Market: What is Different & How to Make it Work," a recording from the 2014 IHRSA Convention and Trade Show (available in the IHRSA Store)

Listen to "Exercise As Medicine: Tapping The Medical Community,"a recording from the 2014 IHRSA Convention and Trade Show (available in the IHRSA Store)

Monday
May042015

Tweet of the Day: Social Media Is Good For You and Your Members

The business benefits of social media are oft discussed and well documented. But it looks like using Facebook, Twitter, Instagram, and Pinterest among others may also be beneficial to your members. A recent study found that weight loss interventions using social media as a componenet produced modest but significant declines in body mass index (BMI).

A club's social media account (or accounts) can be help members as they work towards healthier lives - by congratulating them on milestones and motivating them to get into the gym - as well as help position the club as a resource in the community. For some good ideas on social media use in the club, check out Social Media: Cybex Digital Marketing - Tips for Success

Tweet of the Day: People who fill their exercise prescription see heart health benefits

New Call-to-action
Monday
May042015

Tweet of the Day: Filling Your Exercise Prescription Is Good For Heart Health

Exercise has consistently demonstrated its potential as the newest "miracle drug", and many researchers conclude that it's a good idea for physicians to prescribe exercise. The issue often then becomes "where do patients fill the prescription?"

One great place to fill that prescription is of course local clubs. Clubs offer plethora of resrouces to help people start a sustainable physical activity habit, lose weight, and address other chronic conditions.

Tweet of the Day: People who fill their exercise prescription see heart health benefits

New Call-to-action
Ready to fill exercise prescriptions in your club? We created a helpful e-book to help IHRSA member clubs talk to doctors about the many benefits of their club (IHRSA login required). 
Sunday
May032015

Tweet of the Day: Exercise Reduces Risk of Depression

Tweet of The Day: Exercise Helps Lower Depression Risk

TWEET THIS     DOWNLOAD AND SHARE IMAGE

New Call-to-action
Saturday
May022015

Tweet of the Day: Exercise Helps Combat Child Obesity

Child obesity is a significant issue in the United States and other developed countries. Research shows that exercisce can help kids lose weight and improve other health markers. Share today's graphic to encourage families to get into your club this weekend!

Tweet of The Day: Exercise Helps Combat Child Obesity

TWEET THIS     DOWNLOAD AND SHARE IMAGE

 

New Call-to-action
 

To learn more about developing and running successful health promotion programs for kids:

Listen to "Youth Group Fitness: A Duty and Opportunity for The Fitness Industry" (available in the IHRSA Store), recorded at the 2014 IHRSA Convention and Trade Show in San Diego.

Purcahse the DVD "Tapping The Youth Sports/Performance Training Market" (available in the IHRSA Store). 

Friday
May012015

ILC Update: 82.7m Americans are Inactive

Today May 1st, marks the start of National Physical Fitness and Sports Month!  But a little over a week ago, the 2015 Participation Report by the Physical Activity Council announced the bad news that 82.7 million Americans were inactive in 2014. As an industry, reversing this trend is important. Getting more people more physically active is good for our communities and the club business.

In May, we are taking a page from Simon Sinek and “Start with Why” by focusing on #WhyGetActive.  This social media campaign launched at IHRSA Convention last year, is becoming a grassroots movement to combat that crisis by reminding people the reason why they are active. 

  Share Our Infographic 

Join us in using #WhyGetActive as a tool to engage your community and strategic partners around this important topic. ILC members have different levels of engagement in social media, but here is a list of the types of things you may want to do to join the movement: 

  • Tweet your own reason(s) for pursuing an active, healthy lifestyle.
  • Use the hashtag to share your own physical activity habits
  • Add the hashtag to Twitter, Facebook, or other social media posts when sharing a relevant article or research study from your personal account or the club account
  • Add the hashtag to your clubs social media during the month. When you share your members’ stories of why they pursue an active, healthy lifestyle don't forget #WhyGetActive.
  • Encourage  your trainers to take #WhyGetActive photos with each client, and share them from their own accounts, to be re-shared by the club account.

For more on the orgins of #WhyGetActive, see our blog post from the launch on the Department of Health and Human Services "Be Active Your Way Blog.  

Ready to join us?

Sincerely,

Helen

Helen A. Durkin
EVP Public Policy
IHRSA

P.S. Thanks to everyone who has renewed their pledge to the ILC this year. If you haven’t yet, I want to encourage you to make your pledge in in early May. We know how important it is to you to see who is on and not on the ILC pledge list. So in May, I’ll send around a list of all the current years’ contributors. If you name isn’t on there already, don’t delay in making your 2015 pledge. Contact Meredith Poppler (mpoppler@ihrsa.org) or download a pledge form  here.

Friday
May012015

May Is National Physical Fitness and Sports Month - And We're Celebrating With Great, Tweetable Content

Every May for the last decade, IHRSA has celebrated National Physical Fitness and Sports Month by providing tools for clubs to promote themsevles in their communities. Between 2004 - 2013, the Get Active America! program ran during May, and last year IHRSA kicked off the #WhyGetActive white board campaign, asking clubs, inddustry professionals, and consumers to share their reason for pursuing an active, healthy life, and post it on social media. We reached 1 million people by the end of last June.

What Is #WhyGetActive?

#WhyGetActive is a social media movement born at the grassroots level to reign in the physical inactivity crisis that feeds chronic diseases, drives health care spending, and escalates economic uncertainty in the United States and worldwide. If you haven't heard of #WhyGetActive before or want a refresher, check out our blog post introducing the movement on the Department of Health and Human Services "Be Active Your Way" Blog or read about the White Board Campaign on ihrsa.org

This year, IHRSA is again celebrating by brining you resources - great, tweetable content. Every day for the month of May (yes, all 31 days), IHRSA will blog an interesting statistic, graphic or video you can take and share on social media. Retweet it as is, add your own commentary, download the image and add your own touch to it - whatever works for your business. We will also include reminders of great IHRSA resources designed to help your club run successful health promotion programs or initiatives. 

Tweet of The Day: Get People Talking About Exercise

TWEET THIS     DOWNLOAD THE GRAPHIC

New Call-to-action

Wednesday
Dec032014

#WhyGetActive As A Bridge Over The Uncomfortable Waters of Exercise

I love thinking about big policy questions. I think it's fun and interesting to ask ourselves questions like "what if we put physical activity on the food label?" I mean, what better way to generate new ideas for increasing physical activity around the world and at home?

So, as I was perusing Twitter last week looking for something to write about for IHRSA's monthly "Be Active Your Way" Blog post, I stumbled on an article in Psychology Today by Dr. Sherry Pagoto on the real reason we don’t exercise. According to Pagoto, the reason is that we avoid being uncomfortable in an increasingly comfortable world (at least in the US). This of course being one of those fun policy questions I love: "what if we avoid exercise because we don't like being uncomfrotable?" And as I read through all the comforts of modern life, and all the discomforts we hate (being cold – guilty, getting out of bed in the wintertime – guilty), I found myself nodding in agreement with Dr. Pagoto’s solution of challenging ourselves to get comfortable being uncomfortable. 

And then I started thinking about #WhyGetActive, and how we started it as a way to remember, share, and discuss all the great reasons for purusing an active, healthy life. Read more about my thoughts on #WhyGetActive as the bridge over the uncomfortable waters of exercise on the Be Active Your Way Blog


Alex Black

twitter icon
Alex is a registered dietitian (RD) and physical activity advocate with experience as a college athlete, clinical dietitian, CrossFit coach, and nutrition blogger.