The International Health, Racquet & Sportsclub Association is the fitness industry's only global trade association representing over 10,000 for profit health and fitness facilities and over 600 supplier companies in 75 countries.

 

 



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Entries in Texas (1)

Wednesday
Mar262014

Prime promotion for IHRSA

Part of IHRSA's mission is to promote the health and fitness industry. One way we do that is by providing media outlets as much information as it needs, regardless of the size of the story.

Recently, PRIME Living, a luxury lifestyle magazine in Texas that is geared toward the affluent population, included research data from IHRSA in its HEALTH BUZZ section. The brief explained that the number of gym-goers in the 55 and older age bracket has increased by 519% since 1997.

Sometimes you never know where IHRSA will show up next. A publication in Texas reached out and we "much obliged."

You can find the brief on page 70 in the PRIME digital edition.