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Entries in Oxygen Consulting (2)

Wednesday
Jan212015

New Report Analyzes UK Fitness Industry

Ray Algar, a UK fitness analyst and industry veteran, has published a new report that looks at the state of the industry in that country.

The second annual "Review of the UK Health and Fitness Industry and Outlook for 2015" has the following predictions, among others.

  • middle sector clubs, where most of the major brands lie like Virgin Active and David Lloyd, will reinvent themselves
  • low-cost offerings will grab even a bigger share, from 23% to 30%
  • consumers will have more options

Algar is managing director of Oxygen Consulting, a Brighton, UK, company that provides strategic business insight for organizations connected to the global health and fitness industry.

For more on the report, visit the Oxygen Consulting blog. The report can be purchased at the Oxygen Consulting Knowledge Store.

Check out Algar in the February CBI magazine (click on the cover image).



Wednesday
Nov052014

Gymtopia Shares Fitness Industry's Good Will

The health and fitness industry does plenty of good on a daily basis by helping every person who walks through the door onto a path for a healthy and happy life.

You would think it would be enough for a club knowing that they are there to witness an overweight person get off the couch and get the heart pumping and blood flowing on one of their treadmills, or maybe seeing the smile on the face of a mentally handicapped individual who is becoming more comfortable with themselves with the assistance of a personal trainer or occupational therapist.

Many clubs, however, are going one step further by taking the community within their walls and are becoming a bigger part of the area they are in. Whether it is a fundraiser for a local cause, volunteering for a community event or helping with a certain issue, club from coast to coast and all over the world are quick to be involved.

IHRSA has reported on many over the years. Most recently we have shared the many Ice Bucket Challenge videos from member clubs. A little further back we reported on the Finnish club Liikuntakeskus Hukka that donates old squash balls that are sewn into blankets that are used to calm autistic and hyperactive children.

Ray Algar has taken it one step further with his website Gymtopia.com. Algar, an industry veteran and founder of Oxygen Consulting, has created a place where these stories can be told. 

Read on to see more about Gymtopia.

Click to read more ...