The International Health, Racquet & Sportsclub Association is the fitness industry's only global trade association representing over 10,000 for profit health and fitness facilities and over 600 supplier companies in 75 countries.

 

 



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Entries in new members (10)

Wednesday
Apr012015

Welcome New IHRSA Members

Each month IHRSA welcomes its new members by listing them in CBI magazine, and then here on the IHRSA blog.

This month includes clubs from Australia, France, Italy, Japan, Kazakhstan, Portugal, Russia, South Africa and United States.

View the full list of new IHRSA Club Members

IHRSA Welcomes this month's new Associate Members. These leading companies offer products and services your business needs to succeed in the rapidly competitive club market. 

View the full list of new IHRSA Associate Members.

Friday
Jan092015

Welcome New IHRSA Members

Each month IHRSA welcomes its new members by listing them in CBI magazine, and then here on the IHRSA blog.

Club names, contacts, addresses and contact information are listed. This is a great opportunity for current members to reach out to their peers, or maybe even neighbors. 

This month includes 15 In-Shape and In-Shape Fit locations in California, as well as multiple Welcyon Fitness After 50, Bodybar Studios and 100 Pour 100 Forme, in France.

Check out the most recent list in CBI.

Friday
Oct172014

New Members Join IHRSA Family

Each month IHRSA welcomes its new members by listing them in CBI magazine.

Club names, contacts, addresses and contact information are usually listed. This is a great opportunity for current members to reach out to their peers, or maybe even neighbors. 

This month includes XSport Fitness, in four states, as well as Celebrity Fitness in Indonesia and Bodylines in United Arab Emirates.

Check out the most recent list in CBI.

Tuesday
Sep092014

New IHRSA members come from all over

Each month IHRSA welcomes its new members by listing them in CBI magazine.

Club names, contacts, addresses and contact information are usually listed. This is a great opportunity for current members to reach out to their peers, or maybe even neighbors. 

Crunch, in California, New York, Pennsylvania and Florida, and Fitness World in Denmark dominate the list but, of course, all are equally important to us.

Check out the most recent list in CBI.

Friday
Aug152014

IHRSA welcomes new members to the family

Each month IHRSA welcomes its new members by listing them in CBI magazine.

Club names, contacts, addresses and contact information are usually listed. This is a great opportunity for current members to reach out to their peers, or maybe even neighbors. 

Check out the most recent list in CBI.

Thursday
Jul032014

IHRSA welcomes new members

Each month IHRSA welcomes its new members by listing them in CBI magazine.

Club names, contacts, addresses and contact information are usually listed. This is a great opportunity for current members to reach out to their peers, or maybe even neighbors. 

Check out the most recent list in CBI.

Friday
May302014

IHRSA's newest members

Each month IHRSA welcomes its new members by listing them in CBI magazine.

Club names, contacts, addresses and contact information are usually listed. This is a great opportunity for current members to reach out to their peers, or maybe even neighbors. 

Check out the most recent list in CBI.

Monday
Apr222013

Tips for those intimidated by gyms

One of the larger roadblocks for gym owners is the part of the population that is intimidated by the environs, the more healthy and those who are more fit.

Just imagine you have a club and someone who wants to join but they stay away because they are afraid.

Allison Grupski, a psychiatrist for the overweight at the Loyola Center for Metabolic Surgery & Bariatric Care has a few suggestions:

  • get comfortable in one area of the gym before moving on
  • working out with a friend
  • learn machines with a trainer
  • go to the gym during slow times
     
  • For more on her ideas and suggestions, click here.

    Monday
    Oct222012

    Membership for new club can vary on marketing, advertising and more

    This week's question for Best Practices doesn't apply to everyone, right now, but that doesn't make it less important. Opening a new facility can happen in the future to individual and multi-club companies.

    Read on to see what Paul Bosley says. 

    Q: "How many new members can a start-up club expect to join in the first year of business?"

    A: The number of memberships sold during the presales and grand opening marketing campaign varys based upon how aggressive the owner advertises and offers discounted "charter memberships." I personally was involved with companies that focused on this campaign to the point that it was an art. Membership pricing was slowly increased throughout the entire campaign and was full price a week after the grand opening. Corporate sales functions were planned at the grand opening by becoming a member of the Chamber of Commerce the day presales began. Guerrilla marketing with fliers to the local community was a daily activity of the membership sales department. Advertising kicked off with aggressive direct mail campaigns to the 1-3 mile radius over the entire presales & grand opening campaign. The grand opening was a month of different events for members, members families, local corporations, local physicians and the general public. This is a function of focus with no simple answer. If no effort is put in, very little will be realized. With good effort and planning, profitability can be achieved soon after the doors are open.

    Paul Bosley
    Executive Vice President
    First Financial
    paul@ffcash.net

    Monday
    Nov212011

    How much should I spend in marketing costs to get new members?

     

    Mark Miller discusses marketing costs to get new members in this week's Best Practices.

    Q: "How much should I spend in marketing costs to get new members?" 

    A: This is simple in nature, whatever is needed to get a new member and retain them.  However the cost can be crazy if you do not manage and measure what you get.  A rough guide is to allocate 5% of total revenue for marketing dollars.  Then the key is to invest the money on activities that produce a positive return, minimum of a 5:1 return.  So if you spend a $1000 of a mailing you should sell enough memberships to return $5000 minimum.  Focus your dollars on smart spending and marketing that drives results.  Best of luck.

    Mark Miller
    Vice President
    Merritt Athletic Club
    mmiller@merrittclubs.com

     

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    This post is a part of our weekly Best Practices series. We post a new question and answer every Monday morning. If you have a question you'd like our Industry Leaders to answer, submit your question today.