The International Health, Racquet & Sportsclub Association is the fitness industry's only global trade association representing over 10,000 for profit health and fitness facilities and over 600 supplier companies in 75 countries.

 

 



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Entries in José Antonio Mársico (1)

Tuesday
Oct142014

Mexico City getting ready for first IHRSA/Mercado Fitness event

Guillermo Velez of Mercado Fitness is interviewed“For years, club operators and industry suppliers have been asking us to do an event in Mexico,” notes Jacqueline Antunes, IHRSA’s senior manager for Latin America. “Mexico is the fourth largest market in the world, with 7,826 clubs and 2.7 million members, but only 2.2% of the population belongs to a club; there’s still a lot of room to grow.

“This event will facilitate, serve as a catalyst, for future growth.”

The event that Antunes is referring to is the first-ever IHRSA/Mercado Fitness Mexico City Conference and Trade Show, which will take place this month, Oct. 21–23, at the Expo Bancomer Santa Fe Convention Center, in Mexico City.

The meeting, co-hosted by Mercado Fitness, an industry publishing and events firm with offices in Buenos Aires, Argentina, and Mexico City, is expected to attract more than 5,000 participants, and will feature the wares of more than 60 industry suppliers.

Read on to learn more about IHRSA/Mercado Fitness Mexico City Conference and Trade Show.

Click to read more ...