The International Health, Racquet & Sportsclub Association is the fitness industry's only global trade association representing over 10,000 for profit health and fitness facilities and over 600 supplier companies in 75 countries.

 

 



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Entries in IHRSA featured post (25)

Tuesday
Jul182017

Why Your Cardio Equipment Is the Heart of Your Health Club

This is an IHRSA featured post, brought to you by Spirit Fitness.

The Urban Dictionary, that online anthology of streetwise slang and meme culture, has an entry simply titled: “Don’t be gentle, it’s a rental.” This is a reference to a certain type of consumer attitude about the disposable nature of rental cars: “I don’t own it, so why care about it?” 

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Tuesday
Jul112017

How to Stop Gym Germs Before They Harm Your Members

This is an IHRSA featured post, brought to you by 2XL.

Whether or not you self-identify as a neatnik, a tidy gym does have a direct effect on your profitability. 

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Wednesday
Jul052017

How Better Software—and Better Data—Can Take Your Fitness Business to the Next Level

This is an IHRSA featured post, brought to you by ASF Payment Solutions.

Disruption is overrated. After years of tech start-ups trying to transform business models to create sleeker, more efficient markets—and building up huge losses along the way—investors are learning that sometimes it’s better to simply upgrade the technology you already use than to break everything and start over.

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Tuesday
Jun272017

5 Signs Your Gym’s Treadmill Belt is Finished 

This is an IHRSA featured post, brought to you by SPORTSMITH.

On top of the list of things that annoy health club members is encountering an unoccupied machine with a sign saying, “Out of Order.” One popular article from Men’s Fitness magazine called “10 Reasons to Dump Your Gym” listed “broken equipment not getting fixed on time” at number one. 

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Tuesday
Jun202017

Why Bad Floors May Be Putting Your Health Club On Shaky Ground 

This is an IHRSA featured post, brought to you by sofSURFACES.

A health club at peak capacity is a great sight for club operators, but it may not be too good for your ears—or your nerves. With today’s trends of Olympic lifting and other functional fitness activities, your club may sound more like you’re hosting a Metallica concert than a first-class neighborhood facility. Without high-tech quality flooring absorbing the sound and punishment from weights, machines, and active bodies, your club may be creating an environment that runs counter to the image and culture you want to promote. 

Make no mistake: Noise, vibration, and acoustics matter. So does the integrity of your flooring when members drop barbells and kettlebells, and it’s a more common occurrence these days than ever before. 

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Tuesday
May302017

Research Shows Functional Fitness Can Improve Overall Health

This is an IHRSA featured post, brought to you by TRX.

Health clubs contend with new training systems on a regular basis, and the pace seems to be picking up. One of the largest growth categories is “functional training,” a term that’s a catch-all for a number of styles that utilize a variety of unique training tools like kettlebells, medicine balls, and bodyweight exercise—like TRX Suspension Training—that model natural movement.

Does it work? On an empirical level, results vary, as the saying goes. But what does the scientific research say?

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Wednesday
May102017

Well-grounded: 5 Ways Flooring Impacts Your Gym’s Bottom Line

This is an IHRSA featured post, brought to you by Regupol.

So you’ve chosen your equipment, crafted a killer marketing strategy, and have a top sales staff in place. Your health club is going to rock. What’s left are the little things, right? The easy stuff.

You may be forgetting something vitally important, and it’s right beneath your feet. 

University of North Carolina

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Tuesday
May022017

How Clean Energy is Revitalizing Health Clubs—and Attracting Millennials 

This is an IHRSA featured post, brought to you by SportsArt.

No industry is removed from the zeitgeist. Trends rooted in activism and social consciousness can have far reaching effects on businesses whether they like it or not. Ask a clothier about his fur sales, for instance.

Rarely is there a seamless way to combine a social or political cause with a business plan that doesn’t create divisions. Taking a stand can be exemplary but also exclusionary. Personal beliefs aside, why would a business owner take the chance? 

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Tuesday
Apr182017

Steady Cash, Steady Growth: How to Maximize Health Club Membership Dues 

This is an IHRSA featured post, brought to you by Twin Oaks Software.

Memberships are the lifeblood of your club’s financial health. Product sales (e.g., sports drinks, apparel, supplements, etc.) and services like personal training and other add-ons are just that: important, but add-ons. You need to make sure you’re getting the most from the heart of your business model, and that’s monthly memberships.

Once you’ve checked all the boxes that comprise the core expectations of any successful club—equipment upgrades, group exercise choices, cleanliness, helpful service staff—you need to go deeper, to areas that may not be your expertise. This includes software, billing, and technology support. Because you outsource these tasks to other companies, you have to stay vigilant to ensure that these partners are providing you with the optimal choices for maximizing your opportunities. 

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Tuesday
Apr112017

Can’t Beat the Beat: Exercise Gamification Meets Heart Rate Training 

This is an IHRSA featured post, brought to you by Polar.

Weight loss, stress relief, and heart disease prevention are just a few of the many benefits attributed to participating in a group exercise class. The most invaluable benefit, however, is one that many people overlook—their heart rate (HR). 

As the group X instructor leads the class, members are often unaware of how integral their heart rate is in helping them finish strong. When members have the ability to easily access their HR data in real-time, they can improve performance, experience, and overall results.

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