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Entries in Healthtrax Fitness and Wellness (6)


To Grow Personal Training Revenue, Teach Staff to Create Positive Experiences

This post is a preview of the October 12 webinar, "Top Tips for Growing Fitness Revenues."

Photo: Healthtrax

When you’re looking to increase your gym’s personal training revenues, your first instinct may be to crunch the numbers. But, while the financials may shed some light on opportunities for cost savings, you may be better off starting with the core of your business—the people.

Continue reading "To Grow Personal Training Revenue, Teach Staff to Create Positive Experiences."

Click to read more ...


This Week in the Fitness Industry: Healthtrax Fitness & Wellness Unveils Multipurpose Expansion

Healthtrax Fitness & Wellness Unveils Multipurpose Expansion

On September 26, Healthtrax Fitness & Wellness in Newington, CT, held a "re-grand opening" to reveal its newly renovated and expanded fitness center featuring functional training, small group, team and one-on-one personal training, TRX suspension, expansive cardiovascular and strength training equipment, and the InBody570 body composition analysis service. These offerings are provided in addition to weekly group exercise classes—from gentle yoga to rigorous indoor cycling—all in an effort to provide best in-class fitness services. Healthtrax’ goal is to help curtail boredom while building comradery among its staff and motivated members working towards personalized health and fitness goals. Healthtrax Fitness & Wellness Center has served the Newington community’s fitness needs since 1988.

Twitter CEO’s Fitness Software Eyes December Launch Date
Former Twitter CEO Dick Costolo’s fitness software startup, Chrous, is working toward a December launch. The company, which is run by an eight-person team and has an initial investment of $8 million, is aiming “aims to take the emerging phenomenon of group fitness, such as SoulCycle or CrossFit or countless other boutique models, and bring it to scale, like a tech company would,” Vanity Fair reports. “Its software platform, which consumers will be able to access with a subscription fee, will link up athletes who share common fitness goals, like training for a marathon, increasing their functional strength, or more ephemeral health resolutions, like sleeping better. The logic that undergirds Chorus, much like Weight Watchers or A.A., is that people who are serious about a goal are better served through positive peer pressure.”

Nick Offerman Discusses Making ‘The History of Exercise’ Video
Actor/comedian Nick Offerman penned a recent Wall Street Journal article, “A Week in the Life of Nick Offerman,” where he shared some a glimpse into the behind-the-scenes of filming the President’s Council “History of Exercise” video, which IHRSA helped to produce. “We’re in Washington to shoot a comedy video with none other than Michelle Obama,” he wrote. “Oh, and it requires a procession of period exercise outfits, including Olivia Newton-John’s exact get-up from her 1981 “Let’s Get Physical” video. On me. I meet the first lady for the first time in that very leotard and legwarmers. She appears to Megan and myself like a superhero, in black spandex workout gear. We are all giggling like schoolchildren at the fun we’re having in support of Let’s Move!, her signature exercise initiative. It’s all a little surreal; Megan and I feel like a couple of very lucky kids to share some of the first lady’s valuable time and Gatorade.”

IHRSA Calls for Congress to ‘Stop Sitting Around’

"Sitting. Sitting while watching TV. Sitting while at the computer. Sitting while at the drive-through. These are all things Americans do-a lot,” writes Helen Durkin, IHRSA’s executive vice president of public policy, in her op-ed directed to Congress that appeared in this morning’s edition of Morning Consult. "But sitting is costly. Studies show that all this sitting costs governments, societies, and ourselves." Read our blog post on today’s Morning Consult op-ed.


Clubs switch gears with staff during summer

Summer is one of those times during the year that there is a need to change staffing. In some areas of the world the summer sees an influx of members, club visits and events and happenings at a club. Other places around the globe see a slowdown due to alternative options outside during nice weather.

With changes in needs it is important for a club to think ahead so they aren’t caught off-guard. Last-minute decisions can result in some areas seeing responsibilities slip through the cracks—lack of coverage, confusion on new schedules and messy areas among them—all due to poor planning.

For the most part, unless the heat is oppressive and a place with air conditioning is the best place to burn off calories and get the endorphins going, a health club slows down from June through September.

Read on to see how some health clubs rearrange staff during slower times.


Healthtrax Fitness & Wellness trainer helps member lose 100 pounds

Annette Bruce and her trainer, Henri.Healthtrax Fitness & Wellness in West Springfield, Mass., has shown one member what a gym and personal trainer can do.

Annette Bruce had been going to the club to use the pool, but when she hooked up with personal trainer Henri she became focused on getting in better shape and not having to rely on her cane.

The end result is a healthier, and lighter, Annette. How about 100 pounds less than when she started!

“Everybody is motivating me and pushing me, showing so much love and concern," said Bruce, in a local TV interview. "I come here all the time and they wonder why. I can’t help but come here all the time because of all the love.” 

See more in the WGGB story and video.


This Week in the Fitness Industry: all of your news in one spot

This Week in the Fitness Industry, again, has quite a variety of stories:

  • different exercises for different age groups
  • health-related apps not gaining popularity
  • midlife exercise could lessen chance of dementia
  • woman pays it forward with free classes
  • and, a round-up of this week's IHRSA blog entries 
  • Check them all out!


    Healthtrax saving energy, money

    Healthtrax Fitness & Wellness is proving that a medium-sized business can save eneregy and money at the same time.

    The chain that is located in eight states, including Massachusetts, Rhode Island, Connecticut, New York and Maryland, took part in one of the many energy efficiency programs funded by electric and natural gas utility companies.

    The result was more than $1 million in savings, while Healthtrax did not incur much out-of-pocket expenses. World Energy Solutions was able to help the company get better energy prices as well as retrofitting mechanical, lighting and energy management systems.

    Of course there was also the energy savings, too.

    For more on this story, click here.