The International Health, Racquet & Sportsclub Association is the fitness industry's only global trade association representing over 10,000 for profit health and fitness facilities and over 600 supplier companies in 75 countries.

 

 



From educational tools and events to promotional programs and public policy initiatives, IHRSA brings you success... by association!

Join | Renew
Pledge Your Support

 
Search IHRSA Blog

Welcome to the IHRSA Blog

The Online Home of IHRSA.org news.

Blog Home |  Subscribe to our RSS Feed

Entries in Gold's Gym SoCal (2)

Wednesday
Mar092016

Learn How Gold’s Gym SoCal Built a Franchise Empire 

When Meredith Poppler worked the membership-development side of things for IHRSA back in the 1990s, she had the opportunity to meet all types of interesting characters in the fitness industry—but few made a bigger impression than a certain gentleman who was the owner of two highly celebrated Gold’s Gyms in Hollywood.

“The first time I met Angel Banos in Los Angeles, in 1991, he was wearing black, from head to toe, including a long leather duster coat. I’d never seen someone in that much leather, and, to be honest, it was scary,” said Poppler, who’s now the vice president of industry growth for IHRSA. “But then we started talking, and I realized right away that this was one very smart guy who was really, really hungry for information and knowledge about the industry. He wanted to know everything IHRSA had to offer that would help his business succeed.”

The Success Equation 

Much has changed since Angel and his brother, Willy, became IHRSA members in 1992. The fitness industry has experienced explosive growth over the last two decades, and Gold’s Gym International, Inc. (GGI), based in Dallas, has emerged as the largest full-service club chain in the world, with more than 150 company-owned and 600 franchised locations in 42 states and 30 countries.

The Banos brothers, meanwhile, have slowly but steadily built a Gold’s Gym franchise empire in Southern California that’s based in Northridge. Today, with 12 locations—all of which are between 35,000 and 50,000 square feet in size, and located within a three-hour drive of downtown L.A.—they operate the largest Gold’s franchise group in the state. Their 1,100 fulltime and part-time employees serve a total of 83,000 members, who pay between $39 and $59 per month for their Gold’s memberships.

In addition, the brothers have signed an area development agreement with GGI, which will give them more territory in Southern California. As a result, the Banoses are well on the way to reaching their goal of $50 million in revenue within the next 18 months.

Read the full "Gold's Gym SoCal Going Strong" article in the March issue of CBI

Wednesday
Oct152014

SoCal Gold's Gym Raising Awareness, Funds for Breast Cancer

Gold's Gym SoCal is helping raise awareness and funds during October Breast Cancer Awareness Month with a new line of Press for the Chest T-shirts and wristbands.

All 12 SoCal franchise locations are participating - North Hollywood, Hollywood, Downtown Los Angeles, Thousand Oaks, Simi Valley, Culver City, Fullerton, West Covina, Valencia, Santa Ana, Arcadia and Montclair.

“Everyone has been affected by breast cancer, whether on a personal level or through a friend or family member,” said Angel Banos, president and CEO of the Gold’s Gym SoCal Group. “This is our way of giving back and raising awareness in our communities.”

For more information, visit www.goldsgym.com.