The International Health, Racquet & Sportsclub Association is the fitness industry's only global trade association representing over 10,000 for profit health and fitness facilities and over 600 supplier companies in 75 countries.

 

 



From educational tools and events to promotional programs and public policy initiatives, IHRSA brings you success... by association!

Join | Renew
Pledge Your Support

 
Search IHRSA Blog
« IHRSA Generates Support for PHIT Act on Capitol Hill | Main | GIVE Fitness Stresses Purpose Over Profit »
Wednesday
Sep212016

Corporate Fitness Works ‘Pays the Fun Forward’ in Memory of Beloved Team Member 

All this week, Corporate Fitness Works (CFW) employees have been carrying out “random acts of fun,” inviting members to choose from a jar filled with inspirational quotes and partake in a “sweet mini-break” with a friend.   

The CFW team members’ actions have already put many smiles on members’ faces, but the Pay-the-Fun-Forward Campaign (PTFFC) has a deeper meaning—celebrating the life of Amanda DiGirolomo, a Pennsylvania-based team leader who lost her life in a car accident last year. 

“Our Pay-the-Fun-Forward Campaign has allowed us to honor the memory of a very special Team Leader and to help heal our broken hearts," says Allison Flatley, chief strategy officer for CFW and IHRSA board member. "Amanda DiGirolomo was filled with sunshine and could make anyone smile. Now we have the honor of paying her love of fun forward to the special people we interact with everyday.”

Paying the Fun Forward 

PTFFC will take place annually in conjunction with Amanda’s birthday, September 18. In 2016, September 18 falls on a Sunday, therefore, the first annual PTFFC is taking place Monday, September 19, through Friday, September, 23. 

Throughout the week, CFW employees are encouraging, inspiring, and implementing “random acts of fun” at their site, at home, and/or in their communities. 

“Creativity is the limit for how Team Leaders ‘pay the fun forward,’” says Elaine Bispo Smalling, director of marketing and PR for CFW. “Team Leaders are encouraged to capture moments of fun and share them on our internal communication feed, Yammer, using the hashtag #PayTheFunForward.” 

Remembering a Beloved Team Member 

As a tribute to Amanda’s memory, CFW team members company-wide are wearing yellow shoelaces with her initials throughout the month. 

“The color yellow was selected because it was one of Amanda’s favorite colors, and also the perfect color to reflect her fun, happy, positive personality,” Smalling says. “When Team Leaders receive inquiries about their yellow shoelaces, they are encouraged to freely share the meaning behind them and ask those inquiring to join the Pay-The-Fun-Forward Campaign!”

At CFW's Florida headquarters, team members will be going to a local paint-your-own pottery studio, where they will paint sunflowers on tiles that will be incorporated into corporate headquarters. That way, Amanda's spirit will greet everyone who visits.

Reader Comments

There are no comments for this journal entry. To create a new comment, use the form below.

PostPost a New Comment

Enter your information below to add a new comment.

My response is on my own website »
Author Email (optional):
Author URL (optional):
Post:
 
All HTML will be escaped. Hyperlinks will be created for URLs automatically.