The International Health, Racquet & Sportsclub Association is the fitness industry's only global trade association representing over 10,000 for profit health and fitness facilities and over 600 supplier companies in 75 countries.

 

 



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Thursday
Aug252016

How to Empower Your Health Club Managers and Engage Your Employees

One of the consistently reported challenges to owning or managing a health club is finding and retaining quality staff—and even more challenging can be hiring effective managers.

If your tireless recruiting has paid off and you now have a promising management team, how do you make sure they stay and grow with you? 

The key is empowerment. 

Enable Your Health Club Managers to Take Ownership 

Empowerment starts with clear communication, continues with nurtured relationships, and carries over to the next generation of your management staff.

Enabling your managers to take a level of ownership of their contributions to your team will allow them to be more motivated, productive, and engaged in your club. As each individual is motivated by different things, it’s important as an owner or senior manager to get to know your managers and what methods of coaching and recognition will lead them to feel most empowered. 

During his session Strategic Culture: Three Keys to Creating a High-Performance Culture at the   2016 IHRSA International Convention & Trade Show, Rob Lewis of RBS Holdings, LLC said, “Professional development and career progression are among the most important things for employees when looking at jobs.” Lewis explained that owners and managers often only communicate the end result, when what is more important is to communicate the behaviors that produce that end result. 

Communicating your health clubs mission, vision, and values to your managers and enabling them to pass that along to hourly staff and club members, will keep your club culture alive and thriving. “Employee engagement is reflective of a good culture,” Lewis said. 

Clear Communications Set Employees Up for Success 

Another industry leader—Allison Flatley—offered her expertise in keeping your staff engaged in her 2016 IHRSA Institute session, “Staff Hiring, Training, and Retention.” 

The Corporate Fitness Works Chief Strategy Officer and IHRSA Board Member discussed the importance of clearly communicating job responsibilities, what the expectations are, how and when employees will be evaluated, where to find the tools they need to succeed, and how they can overcome obstacles.  

Whether you’ve just hired a brand new manager, promoted a stellar employee, or have a seasoned staff of fitness professionals on your management team, these are essential elements to fostering a sense of empowerment. Flatley also suggested using Gallup’s Q12 survey to help assess the level of engagement in your staff and identify areas for improvement.   

IHRSA’s Professional Development and Management Video archive is full of sessions and recordings from industry leaders, discussing many aspects of successful management skills, training tactics, and culture-creating strategies. These training tools and more are available to IHRSA members at up to 50% off non-member prices, online at the IHRSA store.

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