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National TV exposure for Crunch Fitness

The first week of January is always an incubator for stories on people going back to the gym for New Year's resolutions. The good thing for the fitness industry is that many clubs get media attention.

Crunch Fitness received some incredible exposure last week when Crunch Franchise President Ben Midgley was interviewed on Fox Business News.

He was asked what is "new and hot" in the industry for those coming back to the gym.

"Crunch has always been an innovator and a leader in the realm of group fitness, really fusing entertainment and exercise together," he said during the interview. "It's one of the things that has kept our members coming back for 25 years. What we are doing is trying to continue to stay on that trend, stay with the newest, hippest, funnest activities we can find for our members."

Midgley also discussed the reason to franchise Crunch and mentioned that there are eight new locations opening in January - in Connecticut, New Jersey, California and Pennsylvania.

Watch the entire interview on Fox Business News.

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